Santen
Healthcare
RegionalSales&CommercialLead(NorthWest&NorthernIreland)
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“Regional Sales & Commercial Lead (North West & Northern Ireland) at Santen. Skills: Sales, Account management, Market access. Deliver market access objectives. Deliver sales objectives”
What You'll Achieve.
Achieve commercial objectives; Achieve market access objectives; Accelerate sales; Improve outcomes for patients; Ensure successful implementation; Ensure successful uptake
Industry & Context.
Analytical skills; Planning skills; Data-driven decision-making
What They're Looking For.
Must Have
Degree-level education or equivalent experience, Knowledge of NHS systems, Knowledge of NHS funding flows, Knowledge of NHS commissioning, Proven success in sales performance, Proven success in key account management, Proven success in payer engagement, Experience influencing policy, Experience influencing practice, Analytical skills, Planning skills, Negotiation skills, IT proficiency, CRM experience, Cross-functional collaboration, Influential communication, Critical thinking, Creative thinking, Commercially astute, Accountable, Strategic leadership, Data-driven decision-making
Nice to Have
Ophthalmology experience is a plus
What You'll Do.
Deliver market access objectives
Deliver sales objectives
Own local business plans
Develop local business plans
Implement local business plans
Identify opportunities for each brand
Develop strategic account plans
Execute strategic account plans
Act as primary contact for payer accounts
Build relationships with ophthalmology stakeholders
Maximise formulary inclusion
Maximise product adoption
Deliver patient-centred solutions
Improve ophthalmic care pathways
Address local health economy guidance
Analyse NHS ophthalmology datasets
Analyse business intelligence
Implement corrective actions
Maintain deep knowledge of key accounts
Develop relationships with KOLs
Manage relationships with KOLs
Share market intelligence
Share feedback internally
Influence brand planning
Stay informed on NHS policies
Stay informed on funding flows
Stay informed on healthcare structures
Ensure accurate CRM usage
Comply with Code of Practice
Comply with company policies
Demonstrate behaviours aligned with Santen’s vision
Lead key account management activities
Execute key account management activities
Ensure optimal market access
Ensure stakeholder alignment
Ensure successful brand uptake
How You'll Work.
Team & Collaboration
Cross-functional teams; Cross-functional collaboration
Communication Scope
Influential communication
Full Job Description
Santen is a specialized company with a proud 130-year heritage focused exclusively on eye health. As a Japan-originated, global company with our footprint in over 60 countries and regions, our mission is to provide essential and significant value to patients and society through our products and services created from our expertise in ophthalmology and from the patient’s perspective. We are looking for a Regional Sales & Commercial Lead to join our team in the UK covering the territories North West England and Northern Ireland. As a Regional Sales & Commercial Lead you will deliver on defined regional targets by achieving commercial and market access objectives for prioritised ophthalmology brands by driving adoption, accelerating sales, and delivering patient-centred healthcare solutions. This role partners with the NHS and key stakeholders to improve outcomes for patients with ophthalmic conditions, ensuring successful implementation and uptake of the ophthalmology product portfolio, What you will do * Deliver agreed market access and sales objectives for ophthalmology brands within designated accounts and territories, across the North West and Northern Ireland * Own, develop and implement local business plans in line with brand objectives and sales targets as agreed with Senior Manager Sales (North or South). * Identify opportunities for each brand in each account; develop and execute strategic account plans in collaboration with cross-functional teams (Market Access Lead, Marketing, MSLs & Ophthalmology Account Manager(s)). * Act as the primary contact for payer accounts (pharmacy, medicines management, commissioners, NHS business managers) and key customer groups (prescribers and payors). * Build strong relationships with ophthalmology stakeholders (consultants, specialist nurses, commissioners) to maximise formulary inclusion and product adoption. * Deliver patient-centred solutions that improve ophthalmic care pathways and address local health economy guidance.
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