Professional Networking
RegionalMarketingManager,DACHSMB
Neural analysis suggests this role is
optimal for mid candidates.
“Regional Marketing Manager, DACH SMB at LinkedIn. Skills: Marketing strategy, SMB marketing, Go-to-market execution. Own DACH SMB marketing strategy. Execute DACH SMB marketing strategy”
What You'll Achieve.
Increased SMB penetration
Industry & Context.
What They're Looking For.
Must Have
BAS degree or equivalent experience, 5+ years marketing/business strategy experience, Native German language
Nice to Have
Marketing to SMB audience experience, SaaS-based environment experience
What You'll Do.
Own DACH SMB marketing strategy
Execute DACH SMB marketing strategy
Identify growth opportunities
Identify adoption opportunities
Translate opportunities into programs
Lead high-impact initiatives
Shift SMB consideration
Drive adoption across channels
Orchestrate across sales channels
Orchestrate across partner channels
Orchestrate across self-serve channels
Align Product Marketing efforts
Align Growth Marketing efforts
Align Integrated Marketing efforts
Prioritize investments
Accountable for DACH SMB growth
Accountable for DACH SMB penetration
How You'll Work.
Team & Collaboration
Global and regional teams; Sales and Marketing leadership; EMEAL regional marketing; Cross-functional teams
Process & Methodology
Project management
Full Job Description
LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun – where everyone can succeed. Join us to transform the way the world works. At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. This role will be based in Munich, Germany We’re looking for a Regional Marketing Manager, DACH (SMB) to join our Marketing organization within LinkedIn Talent Solutions (LTS), supporting Hiring solutions for the Small and Midsize Business (SMB) segment. This role works across teams to drive revenue acceleration within SMB, contributing to overall market growth in the DACH region. As part of the DACH regional marketing team, you’ll own the marketing strategy for SMB hiring in the DACH region, partnering closely with global and regional teams across Growth Marketing, Product Marketing, and Integrated Marketing. You will lead the delivery of DACH integrated campaigns, partner programs, and targeted activations, ensuring plans are locally relevant and commercially impactful. This is a high‑impact, market‑owning role, accountable for translating strategy into execution and delivering measurable business outcomes. Success will be reflected in increased SMB penetration across the regional, partner, and self‑serve channels. You’ll bring experience in delivering commercially aligned programs, ideally with expo
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