Dandy

dental

RegionalMarketingManager

€72–90k London, United Kingdom FULL TIME
The Brief

“Regional Marketing Manager at Dandy. Skills: Regional Marketing Strategy, Demand Generation, Cross-Functional Alignment. Own Regional Marketing Strategy. Develop and execute regional marketing strategy”

What You'll Achieve.

Drive market growth; Pipeline generation; Customer engagement; Achieve more for their practices; Drive awareness; Market penetration; Customer acquisition; Share of wallet expansion; Strengthen brand presence; Generate pipeline; Influence broader marketing strategy; Optimize for ROI

Industry & Context.

dental

What They're Looking For.

Must Have

6+ years of experience across demand generation, product marketing, field marketing, or generalist marketing roles, commercial acumen and experience aligning marketing strategy to pipeline and revenue outcomes, Experience operating cross-functionally in fast-paced, matrixed organizations, Ability to balance strategic thinking with hands-on execution, communication and stakeholder management skills, including experience partnering with senior sales or regional leadership, Experience supporting or executing local events, field marketing initiatives, or customer activations, Analytical mindset with experience using performance data to drive optimization and decision-making, Proven ability to manage multiple priorities and influence outcomes across distributed teams

Nice to Have

Experience supporting both SMB and Enterprise go-to-market motions, Background in multi-region or localized marketing strategy, Experience partnering closely with sales leadership or regional GMs, Familiarity with direct response, lifecycle, and multi-channel demand generation programs, Experience in high-growth environments, Experience in the healthcare industry and/or medical marketing

What You'll Do.

Own Regional Marketing Strategy

Develop and execute regional marketing strategy

Localize Positioning & Messaging

Adapt global messaging

Drive Cross-Functional Alignment

Connect regional market and central marketing

Partner with Regional Sales & Account Management Teams

Develop market-specific enablement materials

Lead Regional Campaign Planning & Execution

Define regional campaign priorities

Support Regional Events & Field Marketing

Plan and execute local marketing events

Act as the Voice of the Market

Surface regional insights

Execute and Optimize Programs

Execute high-impact regional marketing campaigns

Measure performance and optimize for ROI

How You'll Work.

Team & Collaboration

Partnering closely with the Regional General Manager; Operate as a highly cross-functional marketer; Drive Cross-Functional Alignment; Serve as the connective tissue between the regional market and central marketing organization; Partner with Regional Sales & Account Management Teams; Partner with central marketing teams; Influence outcomes across distributed teams

Communication Scope

communication and stakeholder management skills

Free ATS check

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