TaylorMade Golf
Sports
RegionalMarketingExecutive
“Regional Marketing Executive at TaylorMade Golf. Skills: Trade marketing, Campaign management, Account management. Coordinate and deliver seasonal trade marketing campaigns. Develop tailored marketing plans for major customers”
What You'll Achieve.
Enhance brand presence; Drive in-store performance; Support commercial success
Industry & Context.
Solutions-focused approach
1 year contract, Start mid-July
What They're Looking For.
Must Have
Degree-level education in business, marketing or related field, Equivalent practical experience, Experience in similar role, Account management experience, Delivery of marketing campaigns, Commercial awareness, Ability to plan, prioritise, manage multiple activities, Written communication skills, Verbal communication skills, Experience working with range of stakeholders, Ability to build effective working relationships
Nice to Have
Experience within retail environment, Experience within consumer goods environment, Experience within sports-related environment, Passion for sport, Knowledge of golf
What You'll Do.
Coordinate and deliver seasonal trade marketing campaigns
Develop tailored marketing plans for major customers
Manage day-to-day delivery of marketing activity
Brief assets for production
Distribute marketing assets
Implement marketing assets
Act as point of contact for marketing queries
Provide responsive and solutions-focused approach
Review in-store execution
Identify improvements to product placement
Identify improvements to point of sale
Identify improvements to brand presentation
Support planning of retail events
Support delivery of retail events
Support planning of product launches
Support delivery of product launches
Coordinate materials for events
Coordinate logistics for events
Execute on-site events
Track marketing spend against budget
Monitor campaign performance
Inform future activity using data
Inform future activity using feedback
Keep close to market activity
Keep close to competitor activity
Share relevant insights
How You'll Work.
Team & Collaboration
Working closely with sales teams; Working with Key Account Managers; Working with customers; Working with internal teams; Working with external contacts
Communication Scope
Written communication; Verbal communication
Process & Methodology
Plan activities, Prioritise activities, Manage activities
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