WPP Media
Media
ProgrammaticManager
“Programmatic Manager at WPP Media. Skills: Programmatic advertising, Amazon DSP, YouTube, The Trade Desk. Integrate programmatic strategies into holistic campaigns. Deliver influencer work strategically and innovatively”
What You'll Achieve.
Achieve KPIs; Drive client success
Industry & Context.
Troubleshoot common issues; Offer solutions
What They're Looking For.
Must Have
3 years of experience in programmatic advertising, Hands on DSP experience, Ability to implement and oversee best practice setups across multiple DSPs, Analytical mindset, Ability to translate complex data into actionable insights, Excellent communication and interpersonal skills, Ability to comfortably present monthly performance reporting calls to the client, Ability to present and help sell programmatic solutions, Experience in campaign management, Capability to troubleshoot common issues, Ensure timely communication with Client Services and Campaigns Teams
Nice to Have
Track record in retail media, Experience across Amazon DSP, Experience across YouTube, Experience across The Trade Desk, Understanding of Google Ads Manager, Understanding of DV360
What You'll Do.
Integrate programmatic strategies into holistic campaigns
Deliver influencer work strategically and innovatively
Present and sell Programmatic solutions to clients
Plan programmatic advertising campaigns
Execute programmatic advertising campaigns
Optimize programmatic advertising campaigns
Analyse campaign performance data
Identify trends and insights
Identify areas for optimisation
Identify new opportunities for improving campaign performance
Stay up-to-date with industry trends
Act as a liaison between clients and internal
Ensure clear communication and alignment on campaign objectives
Keep up to date with WPP Media Programmatic
Ensure campaigns are compliant
Troubleshoot creative rejections
Troubleshoot landing page problems
Troubleshoot slow pacing
Offer solutions for potential under deliveries
How You'll Work.
Team & Collaboration
Collaborate with teams; Collaborate with clients; Client Services Teams; Campaigns Teams
Communication Scope
Presenting performance reporting; Presenting programmatic solutions
Process & Methodology
Campaign management
Applying for this Programmatic Manager role?
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