ASSPL
Advertising
ProgramManager-Sponsorships
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“Program Manager - Sponsorships at ASSPL. Skills: Sponsorships, Revenue growth, Process optimization, Sales strategy. Own stakeholder management. Coordinate program across teams”
What You'll Achieve.
Drive sponsorships revenue growth; Enhance viewer experience; Enhance brand impact
Industry & Context.
Data-driven improvements
What They're Looking For.
Must Have
Define program requirements, Use data and metrics, Microsoft Word, Excel, and PowerPoint, Written and verbal communication skills, Synthesize complex information, 5+ years of experience, Program management, marketing, or advertising, Brand solutioning
Nice to Have
MBA, Experience in online or digital advertising, Working in a matrixed environment, Influencing strategy, Achieving goals across organization, Sponsorship or branded content deal structures, SOV-based packaging, Integration formats, Developing and implementing operational processes at scale
What You'll Do.
Own stakeholder management
Coordinate program across teams
Ensure seamless Go To Market
Ensure deal execution
Create evaluation framework
Identify titles for sponsorships
Maintain real time view
Drive precise forecasting
Create scalable business processes
Create information systems
Optimize content deck inputs
Optimize sizzle inputs
Optimize flyer inputs
Optimize email inputs
Ensure timely communication
Track sponsorship performance
Capture market insights
Capture sales insights
Capture advertiser VOC
Implement global practices
Create comprehensive documentation
Create standard operating procedures
Create training materials
Create knowledge bases
How You'll Work.
Team & Collaboration
Stakeholder management; Program coordination; Content teams; Sales teams; Ad operations teams
Communication Scope
Written communication; Verbal communication; Synthesize complex information; Clear narratives
Process & Methodology
Program management
Full Job Description
Are you passionate about transforming the streaming TV advertising landscape? Do you want to help build an advertising business that will revolutionize how brands connect with Prime Video's IN audience? Prime Video Advertising is one of Amazon's newest and fastest-growing businesses, offering advertisers unprecedented reach across premium content including Amazon Originals, Live Sports, and more. We are seeking a Program Manager to drive sponsorships revenue growth through building scalable processes with agility. In this role, you will develop and optimize the foundational business systems and inputs that power Prime Video Advertising sales. This role sits at the intersection of content, sales, and brand strategy driving revenue via innovative integrations, co-branded campaigns, and advertiser solutions that enhance both viewer experience and brand impact. Key job responsibilities • Own end-to-end stakeholder management and program coordination across content, sales, ad operations, to ensure seamless Go To Market of the film/series title as well as deal closures and execution. • Create an evaluation framework to identify titles to be taken to market for sponsorships • Maintain a real time view of title level PV programming inputs to drive precise forecasting of sellable impressions • Create scalable business processes and information systems to optimize inputs of content decks, sizzles, flyers, and emailers and ensure timely communication to the sales/GTM team • Design and operate data systems to track sponsorship performance in terms of revenue, CPMs, delivered impressions vs forecast • Capture market insights, sales and advertiser VOC, and implement global practices to improve input levers of the sponsorship program • Create comprehensive documentation including standard operating procedures, training materials and knowledge bases Basic Qualifications: - Experience defining program requirements and using data and metrics to determine improvements - Experience wit
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