Tech Data A Td Synnex
ProgramManager-AIAutomation
Neural analysis suggests this role is
optimal for Senior candidates.
“Program Manager- AI Automation at Tech Data A Td Synnex. Skills: Product Management, Channel Marketing, B2C marketing, Project Management. Develop and implement comprehensive vendor marketing plans. Manage an assigned product category”
What You'll Achieve.
achieve financial success; Monitor and drive revenue goals; Monitor and drive expenses; Monitor and drive profit margins
Industry & Context.
focusing on solutions
What They're Looking For.
Must Have
10+ years of experience in Product Management, Channel Marketing, B2C marketing, Bachelor's degree in marketing or bachelor’s degree in business, Experience managing marketing budgets ideally within a channel marketing setting, The ability to manage small teams of people and influence senior staff is essential, understanding of current online marketing concepts, strategy and best practice, Experience in digital communications and new media channels, Solid project management skills and experience managing multi-faceted projects and initiatives, Highly organized, detail-oriented with the ability to prioritize and respond quickly in an ever-changing environment, Proven track record of focusing on solutions, key metrics and results, propelled by positive can-do attitude, energy and entrepreneurial spirit to achieve financial success, verbal, written, presentation and interpersonal skills, collaboration, co-creation and influencing skills demonstrated across different levels and functions, Networking with external key stakeholders, thought leaders and influencers in multi-channel engagement and digital innovation to inform a compelling and differentiated approach to multi-channel, Demonstrated experience in leading a team and developing team member
Nice to Have
Previous experience working as a channel marketing manager would be a advantage, A understanding of the distribution channels for the industry, Project management experience would be a definite advantage
What You'll Do.
Develop and implement comprehensive vendor marketing plans
Manage an assigned product category
Understand basic marketing trends
Understand product positioning
Understand market opportunities
Assist assigned vendors with creation of product marketing strategies
Develop Account Based Marketing plans
Manage vendor/company marketing relationship
Maintain product marketing plans
Manage vendor coop/MDF
Represent Company in marketing business meetings
Coach and direct daily activities of Marketing Executives
Delegate projects to Marketing Administration
Act as consultant for product management
Provide marketing direction to assigned vendors
Develop and maintain three-month rolling marketing plans
Incorporate vendor objectives
strategies and tactics
Develop and implement marketing plans
Incorporate print advertising
Incorporate direct mail
Incorporate electronic marketing
Incorporate training programs
Incorporate telemarketing
Incorporate sales awareness
Maintain Company's marketing profitability goals
Provide programmatic marketing support
Understand vendor objectives
Recommend mix of Company's marketing programs
Execute vendor participation in programs
Develop understanding of creative processes
Develop understanding of job flow processes
Prepare monthly Promo/Spiff results
Prepare quarterly ROI reporting
Understand monthly sales data
Understand trend information
Act as focal point for project material coordination
Interface with participating manufacturers
Gather necessary vendor materials
Develop materials tracking tools
Monitor revenue goals
Monitor profit margins
How You'll Work.
Team & Collaboration
Work closely with Client Executives to develop Account Based Marketing plans; collaboration, co-creation and influencing skills demonstrated across different levels and functions; Networking with external key stakeholders, thought leaders and influencers in multi-channel engagement and digital innovation; Network with other new co-workers within first 30 days; Participate in internal, peer-led inclusive communities and activities; Participate in business resource groups; Participate in local volunteering events; Participate in environmental and social initiatives
Communication Scope
verbal, written, presentation and interpersonal skills
Process & Methodology
Project management experience, Solid project management skills, experience managing multi-faceted projects and initiatives, program management
Full Job Description
## **Job Purpose:** ## The Vendor Program Manager will develop and implement comprehensive vendor marketing plans. The role is responsible for managing an assigned product category and understanding basic marketing trends, product positioning and market opportunities. ## ## **Responsibilities:** * Assist assigned vendors with the creation of product marketing strategies through the Company. * Work closely with Client Executives to develop Account Based Marketing plans for the Company’s strategic Partner ecosystem. * Manage vendor/the Company marketing relationship, including maintaining product marketing plans, managing vendor coop/MDF and representing the Company in marketing related business meetings. * Coach and direct the daily activities of the Marketing Executives or Marketing Administration through delegation of projects. * Act as a consultant for product management and assigned vendors by providing marketing direction pertaining to assigned manufacturers' marketing plans. * Develop and maintain three-month rolling marketing plans that incorporate vendor objectives, strategies and tactics. * Develop and implement marketing plans that incorporate all aspects of marketing, including print advertising, direct mail, electronic marketing, training programs, telemarketing and sales awareness. * Maintain the Company's marketing profitability goals. * Provide programmatic marketing support by understanding vendor objectives and recommending an appropriate mix of the Company's marketing programs. * Execute vendor participation in these programs. * Develop a comprehensive understanding of the creative and job flow processes of the Company's marketing department. * Prepare monthly Promo/Spiff results and quarterly ROI reporting for designated manufacturers. * Work with product manager to understand monthly sales data and trend information. * Act as the focal point for project material coordination by interfacing with participating manufacturers, gathering necessary vend
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