EBANX

Financial Services

ProductMarketingSpecialist

$95–150k ~AI est. Curitiba, Brazil; São Paulo, Brazil; Shanghai, China; Singapore, Singapore; Johannesburg, South Africa
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid+ candidates.

The Brief

“Product Marketing Specialist at EBANX. Skills: Go-to-market strategy, Product launches, Cross-functional collaboration. Own end-to-end GTM strategy. Introduce new frameworks”

What You'll Achieve.

Improve speed; Improve alignment; Land launches consistently; Land launches coherently

Industry & Context.

Financial Services
Problems you'll solve

Data-driven mindset

What They're Looking For.

Must Have

Experience leading go-to-market strategies, Experience leading product launches, Proven track record of driving revenue-contributing launches, Minimal supervision, Strategy through stakeholder management, Creative thinking, Structured execution, Craft clear, compelling narratives, Data-driven mindset, Comfortable working independently, Fast-paced, global environment, Multiple stakeholders, Shifting priorities, Fluency in English

Nice to Have

Experience in payments industry, Experience in digital payments, Background in building GTM processes, Background in redesigning GTM processes, Familiarity with product management methodologies, Close collaboration with product, Experience creating merchant-facing content, Experience creating sales enablement content, Track record of introducing new working methods

What You'll Do.

Own end-to-end GTM strategy

Introduce new frameworks

Introduce new playbooks

Elevate product launches

Shape product launches

Build repeatable GTM infrastructure

Build scalable GTM infrastructure

Lead go-to-market planning

Lead go-to-market execution

Propose new GTM formats

Implement new GTM formats

Propose launch playbooks

Implement launch playbooks

Propose cross-functional rituals

Implement cross-functional rituals

Align internal stakeholders

Translate complex payment solutions

Create compelling narratives

Create value-driven narratives

Create enablement content

Monitor market landscape

Monitor competitor landscape

Sharpen product positioning

Act as strategic connector

Bring market insights

Bring customer insights

How You'll Work.

Team & Collaboration

Product leadership; Commercial leadership; Marketing leadership; Cross-functional teams; Global teams

Communication Scope

Compelling narratives; Value-driven narratives

Process & Methodology

Roadmap development

Full Job Description

At EBANX, we believe barriers were made to be broken. We started our story in Curitiba, Brazil, and today we are a global company, present in more than 29 countries, with offices in Curitiba, São Paulo, Shanghai, Singapore, and Johannesburg. In total, we are 700+ ebankers spread across the world, connecting companies like Uber, Netflix, Spotify, TikTok, Canva, Shopee, Meta, and Shein to millions of consumers in emerging markets—creating new opportunities and revolutionizing the future of digital payments. Our mission is clear: to give global access to everyone. We are guided by the motto #TamoJunto, which translates into four key pillars: Shape Tomorrow, Evolve Fast, Make It Happen, and Unlock The World. If you want to be part of a global company with accelerated growth that is shaping the future of digital payments, EBANX is the place for you. At EBANX’s Product team you don’t just create features. You develop user-centered solutions that transform the experience of millions of consumers and global companies. Every product decision you make has a real impact on the future of digital payments, combining strategic vision, innovation, and collaboration to make our work truly Out Of The Ordinary. This is a builder role — not a maintainer one. The right person will reshape how EBANX runs product launches. You will have the opportunity to: Own the end-to-end GTM strategy for key product and feature launches, from brief to post-launch measurement; Introduce new frameworks and playbooks that elevate how EBANX brings products to market; Sit at the table with Product, Commercial, and Marketing leadership — not just execute on their decisions, but shape them; Build repeatable, scalable GTM infrastructure in a high-growth global payments company; Have significant creative latitude in how stories are told, formats are designed, and launches are structured. For someone who thrives on driving visible impact — and who gets restless without room to experiment — this role offers gen

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