EBANX
Financial Services
ProductMarketingSpecialist
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Product Marketing Specialist at EBANX. Skills: Go-to-market strategy, Product launches, Cross-functional collaboration. Own end-to-end GTM strategy. Introduce new frameworks”
What You'll Achieve.
Improve speed; Improve alignment; Land launches consistently; Land launches coherently
Industry & Context.
Data-driven mindset
What They're Looking For.
Must Have
Experience leading go-to-market strategies, Experience leading product launches, Proven track record of driving revenue-contributing launches, Minimal supervision, Strategy through stakeholder management, Creative thinking, Structured execution, Craft clear, compelling narratives, Data-driven mindset, Comfortable working independently, Fast-paced, global environment, Multiple stakeholders, Shifting priorities, Fluency in English
Nice to Have
Experience in payments industry, Experience in digital payments, Background in building GTM processes, Background in redesigning GTM processes, Familiarity with product management methodologies, Close collaboration with product, Experience creating merchant-facing content, Experience creating sales enablement content, Track record of introducing new working methods
What You'll Do.
Own end-to-end GTM strategy
Introduce new frameworks
Introduce new playbooks
Elevate product launches
Shape product launches
Build repeatable GTM infrastructure
Build scalable GTM infrastructure
Lead go-to-market planning
Lead go-to-market execution
Propose new GTM formats
Implement new GTM formats
Propose launch playbooks
Implement launch playbooks
Propose cross-functional rituals
Implement cross-functional rituals
Align internal stakeholders
Translate complex payment solutions
Create compelling narratives
Create value-driven narratives
Create enablement content
Monitor market landscape
Monitor competitor landscape
Sharpen product positioning
Act as strategic connector
Bring market insights
Bring customer insights
How You'll Work.
Team & Collaboration
Product leadership; Commercial leadership; Marketing leadership; Cross-functional teams; Global teams
Communication Scope
Compelling narratives; Value-driven narratives
Process & Methodology
Roadmap development
Full Job Description
At EBANX, we believe barriers were made to be broken. We started our story in Curitiba, Brazil, and today we are a global company, present in more than 29 countries, with offices in Curitiba, São Paulo, Shanghai, Singapore, and Johannesburg. In total, we are 700+ ebankers spread across the world, connecting companies like Uber, Netflix, Spotify, TikTok, Canva, Shopee, Meta, and Shein to millions of consumers in emerging markets—creating new opportunities and revolutionizing the future of digital payments. Our mission is clear: to give global access to everyone. We are guided by the motto #TamoJunto, which translates into four key pillars: Shape Tomorrow, Evolve Fast, Make It Happen, and Unlock The World. If you want to be part of a global company with accelerated growth that is shaping the future of digital payments, EBANX is the place for you. At EBANX’s Product team you don’t just create features. You develop user-centered solutions that transform the experience of millions of consumers and global companies. Every product decision you make has a real impact on the future of digital payments, combining strategic vision, innovation, and collaboration to make our work truly Out Of The Ordinary. This is a builder role — not a maintainer one. The right person will reshape how EBANX runs product launches. You will have the opportunity to: Own the end-to-end GTM strategy for key product and feature launches, from brief to post-launch measurement; Introduce new frameworks and playbooks that elevate how EBANX brings products to market; Sit at the table with Product, Commercial, and Marketing leadership — not just execute on their decisions, but shape them; Build repeatable, scalable GTM infrastructure in a high-growth global payments company; Have significant creative latitude in how stories are told, formats are designed, and launches are structured. For someone who thrives on driving visible impact — and who gets restless without room to experiment — this role offers gen
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