Company
FMCG
ProductMarketingManager
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Product Marketing Manager. Skills: Product Marketing. Understand local market dynamics and category insights.. Make correct product recommendations.”
Industry & Context.
Fixed-term contract: Replacement 1 year, German language skills required – position for the German market.
What They're Looking For.
Must Have
German language skills required
What You'll Do.
Understand local market dynamics and category insights.
Make correct product recommendations.
Analyze customers' assortment developing recommendation for range reviews.
Analyze price gaps between private label and brands to understand McBride competitiveness.
Monitor local brands and competitors (in collaboration with R&D and Sales) and understand relevant insights.
Support the Category Leader for their product in the category and uses the NPD/EPD projects to draft his/ her recommendation.
Integrate McBride brands in the category range recommendations.
Define portfolio characteristics (formulas & packaging).
Create product ranges for each segment included needed customization.
Ensure performance and costs meets market's needs.
Define claims and ensures validation (from R&D).
Coordinate the process to agree category's complexity rules.
Work within the defined complexity rules and coordinate derogation process.
Lead product related projects using relevant tools.
Ensure project completion within agreed timelines and budget.
Collaborate with R&D and Sales to define products' offers.
Support sales teams in selling the targeted product offer.
Attend and actively contribute in customers' meetings together with Sales.
Collaborate in offer briefing process (product range
recommended shelf prices).
Follow up customers requests with relevant stakeholders.
Prepare and deliver customer's presentations for NPDs.
How You'll Work.
Team & Collaboration
Collaborates with R&D and Sales to define products' offers.; Supports sales teams in selling the targeted product offer.; Attends and actively contributes in customers' meetings together with Sales.; Collaborates in offer briefing process (product range, recommended shelf prices).; Follows up customers requests with relevant stakeholders.
Communication Scope
Prepares and delivers customer's presentations for NPDs
Process & Methodology
Leads product related projects using relevant tools, Ensures project completion within agreed timelines and budget
Full Job Description
If you are ambitious, self-motivated, hardworking and a team player and interested in growing your career with an International FMCG business, please read through our job opportunity. Fixed-term contract : Replacement 1 year German language skills required – position for the German market. **Market Monitoring** * Understands local market dynamics and category insights. Makes correct product recommendations. * Analyses customers' assortment developing recommendation for range reviews. * Analyses price gaps between private label and brands to understand McBride competitiveness. * Monitors local brands and competitors (in collaboration with R&D and Sales) and understand relevant insights **Category Planning** * Supports the Category Leader for their product in the category and uses the NPD/EPD projects to draft his/ her recommendation. * May integrate McBride brands in the category range recommendations. **Product Portfolio Management** * Defines portfolio characteristics (formulas & packaging) * Creates product ranges for each segment included needed customization * Ensures performance and costs meets market's needs * Defines claims and ensures validation (from R&D) * Coordinates the process to agree category's complexity rules * Works within the defined complexity rules and coordinates derogation process **Project Management** * Leads product related projects using relevant tools * Ensures project completion within agreed timelines and budget **Customers / Tenders Support** * Collaborates with R&D and Sales to define products' offers * Supports sales teams in selling the targeted product offer * Attends and actively contributes in customers' meetings together with Sales * Collaborates in offer briefing process (product range, recommended shelf prices) * Follows up customers requests with relevant stakeholders * Prepares and delivers customer's presentations for NPDs Privacy Statement: We will use the personal information that you have submitted to us in order to cons
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