Runway
Technology
ProductMarketingManager,Enterprise&Developers
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“Product Marketing Manager, Enterprise & Developers at Runway. Skills: Product marketing, Audience strategy, Go-to-market. Define positioning and messaging. Own positioning and messaging”
What You'll Achieve.
Measurably improved sales results
Industry & Context.
Translate technical concepts
What They're Looking For.
Must Have
5+ years product marketing, 2 years B2B product marketing, Marketing to technical buyers, Marketing to enterprise buyers, Translate technical concepts, Audience research, Customer research, Track record of launches, Build positioning and messaging, Measurably improved sales results, Cross-functional operator, Drive alignment on complex problems, Ability to use AI tools, Set up agents for competitive intel, Use Cursor or Claude Code, Prototype landing pages, Writing holds the bar on copy
Nice to Have
Experience building multi-audience strategy, Marketed across PLG/self-serve, Marketed across sales-led motions, Background in creative tooling, Background in AI products
What You'll Do.
Define positioning and messaging
Own positioning and messaging
Define platform narrative
Develop point of view
Make Runway known for use cases
Feed market insights into product
Feed market insights into positioning
Develop customer intelligence
Develop competitive intelligence
Shape product decisions
Shape roadmap decisions
Partner with sales teams
Partner with deployment teams
Drive pipeline programs
Translate field feedback into positioning
How You'll Work.
Team & Collaboration
Working with product teams; Working with creative teams; Working with marketing teams; Partnering with sales teams; Partnering with deployment teams
Communication Scope
Translate technical concepts
Process & Methodology
Launch cycles
Full Job Description
We are building AI to simulate the world through merging art and science. We believe that world models are at the frontier of progress in artificial intelligence. Language models alone won’t solve the world’s hardest problems – robotics, disease, scientific discovery. Real progress requires models that experience the world and learn from their mistakes, the same way that humans do. And this kind of trial and error can be massively accelerated when done in simulation, rather than in the real world. World models offer the most clear path to general-purpose simulation, changing how stories are told, how scientific progress is made and how the next frontiers of humanity are reached. Our team consists of creative, open minded, caring and ambitious people who are determined to change the world. We aspire to continuously build impossible things and our ability to do so relies on building an incredible team. If you are driven to do the same, we'd love to hear from you. ABOUT THE ROLE *Open to hiring remote across the US — we also have offices in NYC, San Francisco, and Seattle We're hiring a product marketing manager to own how we go to market for two of our audiences: technical teams building on Runway's API & enterprises buying Runway as a creative platform. This is an exciting opportunity to be the first PMM dedicated to these audiences — you will define and execute the strategy from scratch. WHAT YOU’LL DO - Define and own the positioning and messaging for the developer and enterprise audiences, and the platform narrative that ties them together - Grow each audience over time — develop a real point of view on which segments to invest in, which use cases to make Runway known for, and feed what's working in market back into product and positioning - Run frequent launch cycles end-to-end for both motions, working closely with the product, creative, and marketing teams - Develop deep customer and competitive intelligence through qualitative and quantitative research that he
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