ProductMarketingManager

## Description This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Product Marketing Manager based in India. This is a high-impact, strategic role at the intersection of product, marketing, and go-to-market execution within a fast-scaling infrastructure-driven environment. You will shape how complex API-based financial and blockchain products are positioned, understood, and adopted by enterprise and fintech customers globally. The role blends storytelling, technical translation, and hands-on execution across launch campaigns, demand generation, and sales enablement. You will work closely with product, business development, and senior leadership to define narratives that drive adoption and revenue. The environment is fast-paced, highly technical, and deeply execution-oriented, where ideas quickly turn into live campaigns and measurable outcomes. Your work will directly influence how innovative financial infrastructure is brought to market and scaled across global audiences. ## Accountabilities Own product positioning and messaging across the product suite, ensuring consistent, compelling narratives that support go-to-market and business development efforts. Lead end-to-end GTM strategy and execution for product launches, including website updates, campaign creative, sales enablement materials, and launch sequencing. Build and manage demand generation engines across channels such as paid LinkedIn campaigns, email nurture flows, landing pages, and ongoing content initiatives. Develop and continuously improve sales enablement assets including pitch decks, one-pagers, battlecards, and objection-handling guides based on real market feedback. Collaborate closely with business development teams to gather customer insights, identify friction points in deals, and translate learnings into improved messaging and materials. Design and scale repeatable GTM systems that reduce time-to-market from enginee