Wordly
AI
ProductMarketingManager
“Product Marketing Manager at Wordly. Skills: Product marketing, Go-to-market, AI platform marketing, B2B marketing. Define target market ICP. Define value proposition”
What You'll Achieve.
Increase awareness; Increase sales
Industry & Context.
Competitive analysis; SWOT analysis; Win/loss interviews
What They're Looking For.
Must Have
3+ years B2B product marketing experience, AI or SaaS business experience, Proven success leading product launches, Managing GTM programs for B2B tech products, Extensive experience working on digital marketing programs, Extensive experience selecting and using martech tools, Excellent writing skills, Experience developing presentation content, Experience speaking at webinars, Experience speaking at conferences, Experience working with Forrester, Experience working with Gartner, Experience working with other analysts, Experience with graphic editing software, Experience with video editing software, Comfortable defining GTM strategies, Comfortable providing hands-on implementation
Nice to Have
Experience working at an early stage, high growth startup
What You'll Do.
Define target market ICP
Define value proposition
Conduct competitive analysis
Conduct win/loss interviews
Conduct SWOT analysis
Conduct market research
Conduct customer interviews
Manage go to market plans
Define lead gen strategy
Create content for email campaigns
Create content for advertising
Create content for webinars
Create content for events
Create content for PR
Create content for other programs
Participate in analyst briefings
Participate in analyst inquiries
Build marketing programs
Execute marketing programs
Build go-to-market programs
Execute go-to-market programs
Build sales enablement programs
Execute sales enablement programs
Create global programs
Implement global programs
How You'll Work.
Team & Collaboration
Marketing teams; Product Management teams; Sales teams; Customer Success teams
Communication Scope
Writing skills; Presentation content; Speaking at webinars; Speaking at conferences
Process & Methodology
Go-to-market planning
Applying for this Product Marketing Manager role?
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