Raspberry AI

AI

ProductMarketingManager

$150–190k New York, New York, United States FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Product Marketing Manager at Raspberry AI. Skills: Product marketing, Go-to-market strategy, Customer research. Develop positioning and messaging framework. Translate AI capabilities into narratives”

What You'll Achieve.

Develop positioning and messaging; Drive pipeline

Industry & Context.

AI
Problems you'll solve

Strategic instincts

What They're Looking For.

Must Have

5+ years product marketing experience

Nice to Have

B2B SaaS experience, AI fashion/retail/creative tech experience

What You'll Do.

Develop positioning and messaging framework

Translate AI capabilities into narratives

Partner with product on feature framing

Own GTM strategy and execution

Define launch tiers and success criteria

Build cross-functional launch plans

Lead market research and ICP refinement

Synthesize buyer insights into frameworks

Partner with customer success

Brief content and demand gen teams

Review marketing content

Approve marketing content

Develop thought leadership angles

Own competitive intelligence function

Build competitive battlecards

Maintain competitive battlecards

Synthesize research into recommendations

Launch new products to market

Develop go-to-market messaging

Create sales enablement materials

Equip sales reps with materials

Provide talk tracks to sales

Provide case studies to sales

Provide competitive intelligence to sales

Collaborate with sales on territory goals

Collaborate with sales on messaging

Collaborate with sales on priorities

Attend customer-facing meetings

Attend customer-facing events

How You'll Work.

Team & Collaboration

Cross-functional launch plans; Partner with product; Partner with sales; Partner with design; Collaborate with sales

Communication Scope

Messaging; Thought leadership

Process & Methodology

GTM strategy, Launch plans

Full Job Description

PRODUCT MARKETING MANAGER New York, NY · Full-Time · Marketing ABOUT RASPBERRY AI Raspberry AI is a generative AI design platform built for fashion brands and retailers. We help design, merchandising, and product development teams move faster — from concept to market-ready assets — using industry-leading AI. Some of the world's top fashion brands rely on Raspberry AI to streamline their workflows and accelerate product development. We closed $24 million in Series A from a16z, plus $5 million seed rounds from Khosla Ventures and Greycroft Ventures. Other investors include REVOLVE and Reformation founders, and the President of Saks Fifth Avenue. For more information, visit raspberry.ai http://raspberry.ai. HOW WE WORK - Be an owner: We take responsibility for outcomes, not just tasks. We don't wait for permission — we step up, move fast, and hold ourselves accountable to results. - Bias to solution: We're solutions-oriented at heart. We go beyond identifying problems to actively unblocking ourselves and others. - Customer obsession: Everything we build starts with the customer. We listen deeply, move quickly, and obsess over delivering tools that make their work faster and more creative. - Lowest level of detail: We're not afraid to get in the weeds. Great work comes from people who notice what others miss and ask deeper questions. - 1% better every day: Progress compounds. We stay curious, ask for feedback, and look for the small improvements that make tomorrow better than today. - AI first: We use AI across the entire company — from product to growth to operations — to move faster and produce higher-quality work. WHAT WE OFFER - Innovative culture: A generational opportunity to define the role of AI in one of the world's largest industries. - Growth paths: Opportunities to drive impact well beyond your immediate role as the company scales. - Learning & development: Annual discretionary stipend for professional development. - Annual company offsite: We bring the whol

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