Numeral

AI-native tax solution

ProductMarketingManager

$160–200k San Francisco, California, United States FULL TIME Remote Friendly
The Brief

“Product Marketing Manager at Numeral. Skills: Product marketing, Positioning, Messaging, Go-to-market strategy. Drive strategic launches. Drive product storytelling”

What You'll Achieve.

measurable business outcomes; consistent revenue outcomes

Industry & Context.

AI native tax solution
Problems you'll solve

Data- and insights-driven mindset

What They're Looking For.

Must Have

6+ years of B2B SaaS marketing experience, content strategy and execution capabilities, 2+ years of experience in fintech, financial services, tax technology, accounting software, compliance technology, or developer tools, familiar with the sales cycle, familiar with buyer personas, familiar with effective content strategies, Data- and insights-driven mindset, experience in user analytics, experience in segmentation, experience in campaign performance measurement, Genuine enthusiasm for turning analytical insights and creative ideas into successful real-world products, sense of ownership, initiative, pride in the results, Natural collaborator, build working relationships with sales, product, corporate marketing, and operations, understand what each team needs, make it easy for them to succeed, Pragmatic and outcome-focused, create just enough structure to move fast, ship rather than excessively document, portfolio of product marketing deliverables

Nice to Have

Experience in fintech, payments, financial infrastructure, developer tools, Familiarity with APIs, developer-first products, technical buyers, Background at high-growth companies with GTM rigor, Experience positioning platform vs. point solutions, Early-stage experience (0→1 or 1→10) building PMM foundations from scratch, intuition for what makes products “click” with both technical and non-technical audiences, Comfort working directly with founders, influencing company-level strategy, Former founder

What You'll Do.

Drive strategic launches

Drive product storytelling

Drive market intelligence

Drive competitive intelligence

Synthesize customer insights

Synthesize buyer behavior

Synthesize competitive moves

Synthesize industry trends

Inform product strategy

Inform pricing/packaging

Inform GTM priorities

Work with Product teams

Work with Sales teams

Drive go-to-market strategy

Drive sales enablement collateral

Own product launches end-to-end

Create product marketing assets

Ensure resonance across channels

Establish product descriptions

Establish value propositions

Establish differentiators

Iterate on positioning

Lead market intelligence efforts

Conduct customer research

Conduct competitive analysis

Conduct trend monitoring

Produce research reports

Develop enablement assets

Develop competitive objection guides

Develop ROI calculators

Develop email sequences

Support lead generation

Support customer conversations

Support partner recruitment

Develop win/loss feedback loop

Translate insights into GTM decisions

Translate insights into product decisions

How You'll Work.

Team & Collaboration

Work closely with Product and Sales teams; Natural collaborator across you build working relationships with sales, product, corporate marketing, and operations; understand what each team needs; make it easy for them to succeed

Communication Scope

making highly technical subject matter legible and persuasive

Free ATS check

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