Make
SaaS
ProductMarketingManager
“Product Marketing Manager at Make. Skills: Product marketing, Go-to-market strategy, Messaging and positioning. Own go-to-market execution for product capabilities. Craft product naming, messaging, and positioning”
What You'll Achieve.
Ensure no milestone, internal communication, or external activation is missed; Validate positioning before broad release; Equip revenue teams to articulate value confidently and consistently; Maintain a current, credible view of how Make's capabilities compare; Sharpen future release strategies; Accelerate output quality; Reduce cycle time on launches
Industry & Context.
Understand a product from the inside out; Knows exactly how real customers use it to solve real problems; Extract and disseminate insights that sharpen future release strategies
What They're Looking For.
Must Have
3+ years of product marketing experience, Experience at a B2B SaaS company, Capable with technical products, Can demo capabilities in your domain without a script, Distill complex, technical capabilities into clear, compelling value propositions, Built a go-to-market strategy, Run cross-functional launches with multiple stakeholders, Working knowledge of the AI, Participate in customer calls, beta programs, and discovery conversations, Use product usage data, campaign metrics, and qualitative customer feedback, Build genuine trust with product managers, sales, content, and demand gen
Nice to Have
Demonstrated ownership of launches from brief through measurement
What You'll Do.
Own go-to-market execution for product capabilities
Collaborate with product teams
Build sales enablement materials
Drive competitive intelligence
Analyze launch performance
Represent Make as subject matter expert
How You'll Work.
Team & Collaboration
Work at the intersection of product, marketing, and sales; Collaborate with product teams early in the development lifecycle; Build sales enablement materials that equip revenue teams; Build genuine trust with product managers, sales, content, and demand gen
Communication Scope
Translate deep product knowledge into crisp messaging; Articulate value confidently and consistently; Presenting with confidence and clarity
Process & Methodology
Own the end-to-end go-to-market execution, Ensure no milestone, internal communication, or external activation is missed, Run cross-functional launches with multiple stakeholders across marketing and tight timelines, Keep things moving, Surface blockers early, Ensure nothing falls through the cracks
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