hyperexponential
Insurance
ProductMarketingManager
“Product Marketing Manager at hyperexponential. Drive deeper engagement with core product. Identify and communicate priority use cases”
Industry & Context.
What They're Looking For.
Must Have
Led product marketing in B2B SaaS, Driven adoption for existing products, Driven launch readiness for new capabilities, Demonstrated commercial judgement, Balanced multiple GTM motions, Increased engagement or adoption for mature product, Used user insight to sharpen messaging, Supported early-stage product launches, Driven usage and feedback loops, Turned complex technical capabilities into messaging, Gathered insight, Tested language, Worked effectively across teams, Built alignment, Moved work forward, Shipped high-quality launches, Shipped assets, Shipped enablement materials, Managed multiple workstreams, Maintained high bar for quality
What You'll Do.
Drive deeper engagement with core product
Identify and communicate priority use cases
Refine value propositions
Create messaging for existing users
Own go-to-market execution for AI tooling
Deliver positioning for AI tooling
Create launch materials for AI tooling
Develop enablement assets for AI tooling
Drive understanding of AI tooling
Accelerate early adoption of AI capabilities
Create clear messaging for AI capabilities
Provide onboarding support for AI capabilities
Create launch assets for AI capabilities
Reduce friction in sales opportunities
Maintain external-facing assets
Refresh competitive battlecards
Refresh core enablement materials
Build position in actuarial AI
Develop external point of view
Develop differentiated messaging
Develop up-to-date competitor understanding
Establish feedback loops
Inform prioritisation
Inform product direction
How You'll Work.
Team & Collaboration
Cross-functional teams; Product; Revenue; AI team; Cross-functional teams
Communication Scope
Customer conversations; User communications
Applying for this Product Marketing Manager role?
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