GoGuardian

ProductMarketingManager

$100–125k United States Remote Friendly
The Brief

“Product Marketing Manager at GoGuardian. Skills: Product marketing, Go-to-market strategy, Positioning, Messaging. Support go-to-market strategies development. Support go-to-market strategies execution”

What You'll Achieve.

Drive revenue growth; Deliver value to customers

Industry & Context.

Problems you'll solve

Analytical mindset; Interpret data; Translate data into insights

What They're Looking For.

Must Have

4–6 years product marketing experience, B2B environment experience, Strategic product marketing plans experience, Positioning experience, Segmentation experience, Go-to-market planning experience, Product launches experience, Campaigns experience, Synthesize customer insights, Synthesize market data, Synthesize product information, Clear messaging, Compelling messaging, Analytical mindset, Interpret data, Translate data into insights, Manage multiple priorities, Customer-centric mindset, Curiosity about K-12 education

Nice to Have

Understanding of K-12 education market

What You'll Do.

Support go-to-market strategies development

Support go-to-market strategies execution

Partner to develop product positioning

Partner to develop messaging

Assist in market research

Assist in competitive analysis

Own product launches execution

Own feature releases execution

Ensure cross-functional alignment

Create sales collateral

Create product one-pagers

Create digital content

Support sales enablement efforts

Develop sales enablement materials

Develop training content

Develop internal documentation

Analyze campaign performance data

Analyze product performance data

Recommend optimizations

Collaborate with product management

Collaborate with sales

Collaborate with customer success

Collaborate with marketing teams

Contribute to scalable processes

Contribute to workflows

How You'll Work.

Team & Collaboration

Cross-functional teams; Product teams; Go-to-market teams; Product management; Sales; Customer success; Broader marketing teams

Free ATS check

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