Amazon.com Services LLC
Marketing PR, Marketing, alexa and amazon devices
ProductMarketingLead,RingBusiness&AmazonKey
“Product Marketing Lead, Ring Business & Amazon Key at Amazon.com Services LLC. Skills: Go-to-market strategy, Customer insights, Product marketing. Lead go-to-market strategy. Create plan for new products”
Industry & Context.
Data-driven decision making
What They're Looking For.
Must Have
7+ years marketing experience, Experience using data and metrics, Experience building cross-functional marketing programs, Experience in launching new products, Experience with Excel or Tableau
Nice to Have
Experience with data analysis, Experience with SQL, Experience with customer segmentation, Experience with customer profiling, Experience with customer targeting
What You'll Do.
Lead go-to-market strategy
Create plan for new products
Define customer segmentation
Define activation plan
Create compelling product storytelling
Build strategy for customer segments
Lead cross-functional development of PDP
Lead cross-functional development of PSP
Lead cross-functional development of articles
Lead cross-functional development of content
Understand customers deeply
Drive consumer insight generation
Develop customer personas
Refine customer personas
Report on product insights
Deliver quarterly reports on product performance
Deliver quarterly reports on customer satisfaction
Deliver quarterly reports on key insights
How You'll Work.
Team & Collaboration
Cross-functional teams; Product teams; Sales teams; Research teams; Global stakeholders
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