Weave
Marketing
ProductMarketingCoordinator
Neural analysis suggests this role is
optimal for Entry candidates.
“Product Marketing Coordinator at Weave. Own launch and enablement process. Draft enablement materials”
Industry & Context.
Messaging analysis; Messaging improvement
What They're Looking For.
Must Have
1 year of experience in marketing, 1 year of experience in communications, 1 year of experience in PR, Project management ability, Manage multiple deadlines, Manage multiple stakeholders, Exceptional writing ability, Turn technical jargon into copy, Desire to understand customer behavior, Desire to understand product decisions, Clear speaking skills, Clear written communication skills
Nice to Have
SaaS experience, Familiarity with B2B SaaS, Familiarity with healthcare software, Familiarity with dental software, Familiarity with patient communication software, Experience with CRM tools, Experience with survey tools, Experience with interview recording tools, Experience with data analysis tools, Experience with internal enablement tools, Bias for action, Strategic mindset
What You'll Do.
Own launch and enablement process
Draft enablement materials
Draft training materials
Craft internal communications content
Craft external communications content
Ensure stakeholder alignment on timing
Support creation of sales collateral
Support maintenance of sales collateral
Manage internal resource library
Monitor competitor news
Monitor competitor feature launches
Monitor competitor pricing changes
Provide monthly digest reports
Identify happy customers
Coordinate production of case studies
Coordinate production of testimonials
Coordinate production of ROI stats
Build library of social proof
Audit website for accuracy
Audit Seismic for accuracy
Ensure product descriptions are accurate
Ensure screenshots are accurate
Review recorded customer conversations
Analyze recorded customer conversations
Identify opportunities for improvement
Ensure consistent messaging
Ensure accurate messaging
Evaluate positioning effectiveness
Iterate messaging for improved outcomes
Improve messaging for improved outcomes
How You'll Work.
Team & Collaboration
Product teams; Marketing teams; Sales teams; Customer Experience teams; Sales Enablement teams; CX teams; Leadership team
Communication Scope
Internal communications; External communications; Sales collateral; Internal training; Customer conversations; Messaging analysis
Process & Methodology
Project management, Manage deadlines, Manage stakeholders
Full Job Description
We are looking for a proactive, organized, and detail-oriented Product Marketing Associate to join our growing team. This entry-level role will act as key project manager for the product marketing team. You will be the glue that connects our Product, Marketing, Sales, and Customer Experience teams. Your mission is to ensure our customers and internal teams are always in the loop on our latest innovations, while ensuring the Product Marketing team and whole company deeply understand the voice of our customers. - This position will be remote - Reports to: Product Marketing Lead WHAT YOU WILL OWN - Monthly Product Launch and Enablement Updates: Own the end-to-end coordination of our monthly launch and enablement process. This includes drafting enablement and training materials, crafting internal and external communications content, and ensuring all stakeholders are aligned on timing. - Sales & Internal Enablement Assets: Support the creation and maintenance of sales collateral, including one-pagers, emails, internal training courses / Flash Updates, videos, case studies, and battlecards. You will manage our internal resource library to ensure GTM teams always have the most up-to-date assets. - Competitive Intelligence Tracking: Monitor competitor news, feature launches, and pricing changes to provide monthly "digest" reports to the leadership team. - Social Proof Creation: Help identify happy customers and coordinate the production of case studies, testimonials, and ROI stats. You’ll leverage our database of customers and contacts to build a library of social proof to help the entire company tell Weave’s story. - Web & Content Audits: Regularly audit the website and Seismic to ensure product descriptions and screenshots are accurate and reflect the most recent UI/UX. - Messaging Analysis & Compliance: Review and analyze recorded customer conversations to spot messaging drift, identify opportunities for improvement, and collaborate with Sales Enablement and CX teams to
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