OKX
Crypto
ProductManager/Director,UserGrowth
“Product Manager / Director, User Growth at OKX. Skills: User growth, Product strategy, Channel growth. Drive product development. Develop ToC growth activities”
What You'll Achieve.
Drive user growth; Drive user engagement; Boost user retention; Streamline internal operations; Maximize efficiency; Maximize user acquisition; Maximize organic reach; Amplify channel performance
Industry & Context.
Actionable insights
Right to work in Hong Kong
What They're Looking For.
Must Have
3+ years expertise in growth activity, 3+ years expertise in mega sale, 3+ years expertise in personal task, 3+ years expertise in loyalty system, 3+ years expertise in platform products, Decent understanding of data analysis, Decent understanding of user research, Decent understanding of campaign performance metrics, Exceptional communication skills, Exceptional collaboration skills, Proven ability to deliver large-scale projects, Proven ability to navigate cross-team dependencies
Nice to Have
Experience with SEO strategy, Experience with ASO strategy, Keyword optimization, App store listing optimization, Organic growth levers
What You'll Do.
Drive product development
Develop ToC growth activities
Develop consumer task products
Enhance data analytics functionalities
Define channel growth strategies
Execute channel growth strategies
Collaborate with channel owners
Align platform capabilities
Identify high-potential channel opportunities
Build product features
Analyze growth activities
Analyze task performance metrics
Innovate product capabilities
Prioritize product capabilities
Build operation best practices
Scale up growth activities adoption
Scale up growth activities efficacy
Collaborate with Paid Ads team
Collaborate with Content team
Collaborate with Affiliate team
Collaborate with Referral team
Collaborate with Trading team
Collaborate with Listing team
Keep up with market trends
Keep up with emerging technologies
How You'll Work.
Team & Collaboration
Cross-functional collaboration; Cross-team dependencies; Paid Ads team; Content team; Affiliate team; Referral team; Trading team; Listing team
Communication Scope
Influence stakeholders
Process & Methodology
Product strategy, Roadmap
Applying for this Product Manager / Director, User Growth role?
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