Omnisend
Technology
ProductManager,Activation&Conversion
Neural analysis suggests this role is
optimal for Manager candidates.
“Product Manager, Activation & Conversion at Omnisend. Skills: Activation, Conversion, Onboarding, Revenue model. Own onboarding flows. Own free-to-paid conversion mechanics”
What You'll Achieve.
Move free to paid conversion number; Achieve business goals
Industry & Context.
Root cause analysis; Data-driven decision making
What They're Looking For.
Must Have
3–6 years of product management experience, Commercial instinct tied to activation and growth, Track record of moving funnel metrics, Analytical rigour, B2B SaaS context
Nice to Have
E-commerce or martech background
What You'll Do.
Own free-to-paid conversion mechanics
Own quality bar at end of onboarding
Diagnose free to paid conversion
Design conversion mechanics
Run conversion experiments
Define 'good' setup at onboarding
Build toward 'good' setup systematically
How You'll Work.
Team & Collaboration
Cross-functional ownership; Build alignment with Core Product; Build alignment with Expansion; Build alignment with Data; Build alignment with CX
Process & Methodology
GIST framework, Objective-based planning, Experimentation-driven delivery
Full Job Description
## Description Working at Omnisend is... kind of boring. Not the soul-crushing kind of boring — more like the “no drama, no chaos, just smart people doing great work” kind. The kind that lets you focus on what matters, without pointless meetings, micromanagement, or bureaucracy. We’re data-driven. We test, we iterate, we improve. Gut feelings don’t drive decisions — insights do. We trust each other. We’re transparent, give real feedback, and actually listen. No egos, no hand-holding — just a team of experienced professionals moving fast, adapting easily, and delivering impact. Omnisend is customer-funded and customer-driven. Our work is rooted in solving real problems that help ecommerce brands grow. No empty promises — we bring in results. And yes, we have fun. But the grown-up kind — workations, team gatherings, the occasional party. No forced fun, no awkward icebreakers. Just genuine moments with a team that actually enjoys working together. About the team The Activation & Conversion team owns the most consequential part of the Omnisend funnel: turning new signups into active, paying customers. We define activation as a brand starting to communicate with their audiences via Omnisend. Brands that hit the activation threshold tend to stay, and brands that don't often disappear. Your job is to move that number. This team sits at the intersection of product, growth, and commercial - not a UX polish team, not a feature delivery team. You'd own onboarding flows, free-to-paid conversion mechanics, upgrade triggers, and the quality bar at which a brand leaves setup and enters real use of the product. You'd work closely with Engineering, Data, CX, and Marketing, and your decisions would show up directly in revenue. About the role We're looking for a Product Manager who thinks commercially and is energized by the challenge of turning pricing and packaging decisions into measurable business impact. You'll own a critical piece of Omnisend's revenue model - and have real infl
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