Roche

Pathology Lab

ProductLead-PathologyLab

Shanghai, China FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Product Lead - Pathology Lab at Roche. Skills: strategic products marketing, product strategy, market access, product position, product registration. strategic products marketing. identifying qualified opportunities for Roche Pathology Lab product lines”

What You'll Achieve.

drive sales; maintain relationships in key accounts; drive successful implementation of opportunity; drive market potential

Industry & Context.

Pathology Lab

What They're Looking For.

Must Have

Bachelor degree or above in the medical area, Proficiency in both spoken and written English, Good command of MS office software application, Product & marketing expertise, Good track record for working in a MNC company for eight or more years, with related supervisory work experience in sales, application support, customer service or training

Nice to Have

Completion of an advanced degree in business (MBA) or related science is strongly desired

What You'll Do.

strategic products marketing

identifying qualified opportunities for Roche Pathology Lab product lines

primary resource for technical information regarding products and applications

understand internal and external market situation

deliver short term and long term product strategy and annual bonus policy

timely deliver product sales forecast

develop new product launch plan

lead the product registration

create market promotion plan

hold market promotion events

provide product training

How You'll Work.

Team & Collaboration

Work closely with sales, technical product specialists and marketing staff throughout the region; Frequently work closely with global marketing and product management; work closely with sales team; cooperation with relative departments; work closely with sales, regional market team

Communication Scope

Proficiency in both spoken and written English

Process & Methodology

Develop new product launch plan

Full Job Description

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters. ### ### The Position ** _Job Summary:_** * This role is heavily focused on strategic products marketing and identifying qualified opportunities for Roche Pathology Lab product lines. * The primary resource for technical information regarding products and applications in the areas of expertise. * Work closely with sales, technical product specialists and marketing staff throughout the region to identify market opportunities, drive sales, and maintain relationships in key accounts ** _The Opportunity:_** * Understand internal and external market situation and deliver short term and long term product strategy and annual bonus policy etc. * Frequently work closely with global marketing and product management to develop relevant materials used in China market like promotion material, training material, FAQs for internal and external use. * Timely deliver product sales forecast and work closely with sales team to drive successful implementation of opportunity * Develop and maintain relationships with key accounts as well as market influencers. * Develop new product launch plan and lead the product registration, market access, product position, price and strategy through cooperation with relative departments. * Create market promotion plan and work closely with sales, regional market team etc. to hold market promotion events to deliver medical value efficiently and drive market potential * Timely provide product training to sales team, distributor partner etc. **_Who you are:_** * A Bachelor degree or above in the medica

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