ING
Banking
ProductLead–DigitalSalesEnablement
“Product Lead – Digital Sales Enablement at ING. Skills: Product Lead, Digital Sales Enablement, Customer Growth. Lead end-to-end delivery of digital sales enablement products. Drive conversion and customer growth”
What You'll Achieve.
Improve conversion; Simplify customer journeys; Ensure consistency across channels; Maintain high standards of performance, reliability and customer experience
Industry & Context.
Problem-solving capability
What They're Looking For.
Must Have
Proven experience leading digital product delivery in complex, cross-functional environments, Excellent ability to translate strategy into roadmaps, priorities and measurable outcomes, Deep understanding of customer journeys, digital experience design, and web/app ecosystems, Experience partnering with marketing teams, with a clear focus on product and platforms rather than campaign execution, Exceptional stakeholder management, prioritisation and problem-solving capability
What You'll Do.
Lead end-to-end delivery of digital sales enablement products
Drive conversion and customer growth
Own the product backlog and roadmap
Translate strategy into priorities and plans
Partner with Digital Marketing on acquisition strategies
Drive continuous improvement in performance and quality
Lead and coach Product Owners
How You'll Work.
Team & Collaboration
Partner closely with Digital Marketing; Partner across Technology, Design and other product areas
Process & Methodology
Translate strategy into clear priorities and executable delivery plans
Applying for this Product Lead – Digital Sales Enablement role?
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