Principal,WebOptimization&DataOperations

Nintendo of America About Nintendo of America: From the launch of the Nintendo Entertainment System™ more than 30 years ago, Nintendo’s mission has been to create smiles through unique entertainment experiences. Here at Nintendo of America Inc., we deliver on this mission by partnering closely with Nintendo Co., Ltd., to bring Nintendo’s iconic and cherished franchises including Mario™, Donkey Kong™, The Legend of Zelda™, Metroid™, Animal Crossing™, Pikmin™ and Splatoon™ across the Americas through our video games, hardware systems, and collaborations with partners on a range of other entertainment initiatives like feature films and theme parks. We are an equal opportunity employer offering a welcoming and inclusive environment in service to one another, our products, and the diverse consumers and communities we call home. For more information about Nintendo, please visit the company’s website at https://www.nintendo.com/. SUMMARY: As a subject matter expert, crafts complex scalable business solutions that retrieve and aggregate data from multiple sources to present in a digestible and actionable format for various Nintendo business groups. Channels may vary such as web, retail, etc. Delivers recommendations for improvement to all analytic lines of thinking and technical solutions. DESCRIPTION OF DUTIES Responsible for the end-to-end process and analysis of channel analytics for Nintendo’s marketing. Owner and domain expert of channel analytics and provides insights used to develop digital experiences to attract, engage, and convert customers. Responsible for analytics tracking including design. Ensure data integrity and accuracy including document and maintain tagging library, data dictionary, and ensure solutions are aligned with business objectives. Researches, designs and implements reporting infrastructure that leads to automated and flexible reporting. Design and build dashboards, recurring reports and ad hoc analysis to track key performance indicators and co