Workday
Technology
PrincipalTechnicalProductMarketingManager,AgentPlatform
Neural analysis suggests this role is
optimal for Senior candidates.
“Principal Technical Product Marketing Manager, Agent Platform at Workday. Skills: Agent Platform narrative, Technical product marketing, Enterprise AI. Establish holistic agent platform narrative. Develop messaging frameworks”
What You'll Achieve.
Drive increased platform adoption; Position Workday's Agent Platform; Increase analyst recognition; Increase partner recognition; Increase customer recognition; Equip Sales teams; Equip Enterprise Architects; Equip Partner teams; Equip Solution Consulting teams; Deliver enablement assets
Industry & Context.
What They're Looking For.
Must Have
8+ years technical product marketing, executive presence, Demonstrated ability to take complex technologies and distill them into clear, compelling, differentiated narratives
Nice to Have
Operationally rigorous, Thrives in ambiguity, Demonstrates a growth mindset, deep curiosity, not afraid to ask questions, take initiative, operate independently
What You'll Do.
Establish holistic agent platform narrative
Develop messaging frameworks
Serve as primary marketing voice
Support analyst briefings
Support executive roundtables
Support customer advisory sessions
Monitor competitor agent platforms
Monitor governance approaches
Translate insights into positioning
Translate insights into strategic recommendations
Create field-facing technical content
Build compelling demos
Partner with Engineering
Partner with Events teams
Track success via metrics
How You'll Work.
Team & Collaboration
Product teams; Engineering teams; Partner teams; GTM teams; Cross-functional GTM programs; Field teams; Customers; Prospects; Partners
Communication Scope
Executive presence; Executive presentations
Process & Methodology
Operational rigor
Full Job Description
**Your work days are brighter here.** We’re obsessed with making hard work pay off, for our people, our customers, and the world around us. As a Fortune 500 company and a leading AI platform for managing people, money, and agents, we’re shaping the future of work so teams can reach their potential and focus on what matters most. The minute you join, you’ll feel it. Not just in the products we build, but in how we show up for each other. Our culture is rooted in integrity, empathy, and shared enthusiasm. We’re in this together, tackling big challenges with bold ideas and genuine care. We look for curious minds and courageous collaborators who bring sun-drenched optimism and drive. Whether you're building smarter solutions, supporting customers, or creating a space where everyone belongs, you’ll do meaningful work with Workmates who’ve got your back. In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul. So, if you want to inspire a brighter work day for everyone, including yourself, you’ve found a match in Workday, and we hope to be a match for you too. **About the Team** The Workday Platform Product Marketing team drives the market strategy and go-to-market activity for Workday’s platform offerings including the Agent Platform, Workday Build, Workday Extend, and more – empowering the Workday ecosystem to confidently empower agentic action and build custom solutions for their organizations. We work closely with Product, Engineering, Partner and GTM teams to bring new platform capabilities to market and accelerate adoption across the Workday ecosystem. **About the Role** **About the Role** We're looking for a Senior Technical Product Marketing Manager to lead the narrative for Workday's Agent Platform — spanning agent governance, agent management, and agent interoperability. This role will be responsible for crafting a clear, market-leading story that resonates with CI
Applying for this Principal Technical Product Marketing Manager, Agent Platform role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Workday
- Workday has a multi-step form — save your progress after every section.
- "Apply With LinkedIn" can fail or lose data; manual entry is more reliable.
- Watch for the "Submit for Review" final step — hitting "Save" alone does not submit.
- Job requisition numbers are useful when following up with HR by email.
ANONYMOUS · UNFILTERED
What do employees actually say about Workday?
Real rants from real employees. Read before you apply.