PrincipalProgramManager(OrganizationalVoice)

Can you explain what a complex technical organization does in a way that makes engineers proud, executives confident, and the outside world curious? Do you see communications not as a support function but as a strategic lever — one that shapes how an organization is perceived, funded, and trusted? Do you have the instinct to find the story inside the data and the craft to make it land with any audience? If so, this is the role. Intelligent Talent Acquisition (ITA) builds the products, science, and technology behind Amazon's hiring. The work is sophisticated. The impact is massive. And almost nobody outside ITA can articulate what we do or why it matters. That's the problem you'll solve. As Principal, Strategic Communications & Organizational Voice, you'll own how ITA tells its story — internally to Amazon leadership and partner organizations, and externally to the broader talent and technology community. This isn't writing newsletters. You'll build a communications program from scratch: defining ITA's narrative, creating content that establishes credibility and earns organizational leeway, and ensuring that every major initiative, result, and change is communicated in a way that resonates with the right audience at the right level. You won't just craft messages — you'll build the capability, scale through others as the function grows, and establish mechanisms that outlast your individual involvement. We're looking for someone who can architect a strategy that compounds over time. Key job responsibilities In partnership with Amazon's Communications & Public Relations teams, you will: • Define and maintain ITA's core narrative: what we do, why it matters, and what makes our approach different • Build ITA's internal brand across Amazon — partner orgs, leadership, and the broader HR/TA community should understand and value what ITA delivers • Develop an external presence strategy: publications, speaking opportunities, thought leadership content that positions ITA as an