PrincipalPMT,AdCreatives

Do you want to lead a once-in-a-generation transformation, and make ads CX exciting and impactful? At Amazon Ads, we are looking for a strong technical product leader to reinvent ad creatives, as GenAI drastically lowers the barriers to producing quality creative assets. More and more, the smaller advertisers will easily develop lifestyle images and videos to tell their story. The larger advertisers will have a wealth of creative assets that they can customize and assemble to best fit their campaign tactics. In this new world of creative abundance, Amazon has a unique opportunity to lead the ad industry with advanced creative solutions that help advertisers meet their full funnel objectives, with personalized creatives that adapt to where customers are on their journey, from awareness to consideration to purchase. We are seeking a Principal PM-T, Ad Creatives to lead product strategy, development, and execution for advertiser creative setup. In this role, you will own a strategic charter for the future of creative formats that leverages AI and dynamic creative optimization, while supporting automation. You will partner with cross-functional teams—including engineering, design, science, analytics, sales, and marketing—to develop innovative creative products that empower advertisers and enhance consumer engagement. Key job responsibilities * Define and execute product vision and strategy for your ad creatives charter, balancing advertiser needs, customer experience, and business impact. * Lead the end-to-end product lifecycle, from ideation and roadmap development to launch, optimization, and scaling. * Drive innovation in AI-powered creative solutions, automation tools, and ad formats. * Collaborate closely with engineering and design teams to develop intuitive, scalable, and high-performing ad creative products. * Partner with science teams to develop new AI-driven capabilities that optimize the creative experience. * Work with analytics teams to ensure creative eff