Burson

PRAssociate

Kuala Lumpur, Malaysia
The Brief

“PR Associate at Burson. Skills: Public Relations, Communications, Media Relations, Digital Communications. Support research and insight gathering to inform client projects. Assist in planning and coordinating client and media events”

What You'll Achieve.

create value for clients through reputation; redefine reputation as a competitive advantage; deliver transformational growth; produce the best solutions for today’s leading brands; deliver exceptional results for our clients

Industry & Context.

Problems you'll solve

critically evaluate and refine AI-generated content

What They're Looking For.

Must Have

A degree or diploma in Communications, Public Relations, Media, or a related field, Good written and spoken English communication skills, Ability to conduct research and present information clearly, Organised, detail-oriented, and able to manage multiple tasks, Willingness to learn, adapt, and take initiative, Ability to work both independently and collaboratively, Positive attitude and willingness to contribute to team success

Nice to Have

Familiarity or interest in using AI tools (e.g. generative AI, content assistance, media monitoring tools) to support research, content creation, and insights, Basic understanding of how data and insights can inform communication strategies

What You'll Do.

Support research and insight gathering to inform client projects

Assist in planning and coordinating client and media events

Provide administrative and logistical support across accounts

Maintain and update media lists and contact databases

Support media outreach activities

including pitch development and follow-ups (with guidance)

Prepare regular reports (daily

Maintain organised records and internal documentation

Assist with coordination of materials and deliveries (courier

Support the execution of PR campaigns and communication initiatives

Draft basic press materials and support media engagement activities

Assist in managing social media and digital communications tasks

How You'll Work.

Team & Collaboration

Collaborate with team members across different accounts and projects; Ability to work both independently and collaboratively; fostering collaboration and innovation

Communication Scope

Good written and spoken English communication skills; present information clearly

Process & Methodology

manage multiple tasks

Free ATS check

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