Company
Marketing & Design
PPCSpecialist
Neural analysis suggests this role is
optimal for Mid candidates.
“PPC Specialist. Skills: PPC, paid media campaigns, Google Ads, Bing Ads, AI-assisted optimization, workflow automation. Set up, manage, and optimize Google Ads, Bing Ads, and Local Services Ads campaigns to achieve target KPIs. Manage and optimize Google Business presence to improve local visibility and engagement”
What You'll Achieve.
achieve target KPIs; maximize ROI; Paid media campaigns consistently achieve or exceed ROI and performance goals; Accurate and timely reporting with actionable optimization insights; Improved workflow efficiency through AI-assisted automation; Consistent optimization and improvement of campaign performance
Industry & Context.
Analytical mindset with the ability to interpret performance data and optimize campaigns; Provide actionable insights to improve campaign effectiveness and cross-channel performance
candidates must be available to work during U. S. business hours aligned with the client’s time zone, 9 AM - 5 PM EST
What They're Looking For.
Must Have
2+ years of professional experience managing PPC or Google Ads campaigns, experience with paid media platforms, bid strategies, and campaign optimization, Experience with reporting, analytics, and campaign performance tracking
What You'll Do.
and optimize Google Ads
and Local Services Ads campaigns to achieve target KPIs
Manage and optimize Google Business presence to improve local visibility and engagement
Monitor and adjust bids
and campaign performance to maximize ROI
Track and analyze campaign performance across paid media platforms
Prepare regular performance reports highlighting ROI
and optimization opportunities
Utilize AI tools to automate repetitive PPC tasks including bid adjustments
Leverage AI for keyword research
targeting improvements
How You'll Work.
Team & Collaboration
Collaborate with SEO and social media teams to align campaigns and broader marketing initiatives; Work closely with SEO and social media teams to ensure cohesive campaign execution; Support creative teams with ad asset recommendations, testing strategies, and performance insights; Contribute to cross-functional marketing initiatives and optimization efforts; collaboration across paid media, SEO, and social media initiatives
Communication Scope
communication and collaboration skills
Process & Methodology
campaign management
Full Job Description
This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone. Our client is seeking a PPC Specialist to support digital growth initiatives through high-performing paid media campaigns, reporting, and AI-assisted optimization. The company is focused on maximizing digital performance through strategic collaboration across paid media, SEO, and social media channels while leveraging automation and AI-driven workflows. LOCATION Fully remote | 9 AM - 5 PM EST ROLE OVERVIEW The PPC Specialist will manage and optimize paid media campaigns across Google Ads, Bing Ads, Local Services Ads, and Google Business while supporting reporting, analytics, and campaign optimization efforts. This role combines hands-on campaign management with AI-assisted workflow automation and cross-functional collaboration with SEO and social media teams. KEY RESPONSIBILITIES PAID MEDIA CAMPAIGN MANAGEMENT - Set up, manage, and optimize Google Ads, Bing Ads, and Local Services Ads campaigns to achieve target KPIs - Manage and optimize Google Business presence to improve local visibility and engagement - Monitor and adjust bids, budgets, targeting, and campaign performance to maximize ROI - Collaborate with SEO and social media teams to align campaigns and broader marketing initiatives ANALYTICS & REPORTING - Track and analyze campaign performance across paid media platforms - Prepare regular performance reports highlighting ROI, trends, and optimization opportunities - Provide actionable insights to improve campaign effectiveness and cross-channel performance AI INTEGRATION & WORKFLOW AUTOMATION - Utilize AI tools to automate repetitive PPC tasks including bid adjustments, reporting, and ad copy testing - Leverage AI for keyword research, targeting improvements, and ad optimization - Identify opportunities to improve campaign e
Applying for this PPC Specialist role?
Most applicants get filtered before a human reads their resume. See if yours makes the cut.
How to Apply on Ashby
- Ashby is a fast modern ATS — most applications take under 3 minutes.
- The resume parser is strong; verify parsed experience dates and job titles.
- Custom screening questions are often scored algorithmically — answer completely.
- Location field affects geo-based screening; use your actual metro area.
ANONYMOUS · UNFILTERED
What do employees actually say about this company?
Real rants from real employees. Read before you apply.