Jll

Real Estate

PortfolioMarketingManager

$24000–36000k ~AI est. Heredia, Costa Rica FULL TIME
The Brief

“Portfolio Marketing Manager at Jll. Skills: Strategic marketing, Campaign strategy, Brand differentiation. Create promotional campaigns. Develop messaging”

Industry & Context.

Real Estate

What They're Looking For.

Must Have

5 years related experience, Track record of strategic marketing, Minimum 5 years marketing experience, Bachelor's degree/master's degree

Nice to Have

Related industry experience a plus, Master's degree preferably in marketing

What You'll Do.

Create promotional campaigns

Map JLL presence to buyer journey

Create campaigns that differentiate JLL

Leverage campaigns across markets

Work across investor audience marketing

Ensure collaboration across audiences

Provide marketing strategy

Provide tactical execution

Partner with senior sector leadership

Prioritise marketing programs

Strategise marketing programs

Plan marketing programs

Execute marketing programs

Create baseline collateral

Maintain baseline collateral

Develop campaign strategies to target clients

Develop campaign strategies to nurture clients

Develop campaign strategies that activate brand

Develop campaign strategies that protect brand

Develop campaign strategies that differentiate brand

Identify sector content for elevation

Segment client audiences

Segment prospective client audiences

Help markets access marketing materials

Help markets access campaigns

Oversee sector marketing metrics

Oversee sector marketing reporting

Analyse marketing efforts

Identify areas for improvement

Manage meetings for marketing projects

Manage timelines for marketing projects

Manage budgets for marketing projects

Master internal systems and services

How You'll Work.

Team & Collaboration

Senior sector leadership; Audience marketing leads; Business line marketing leads; Client and business marketing team; T1, T2 and T3 markets

Communication Scope

Written communication; Oral communication

Process & Methodology

Project management, Organizational skills

Free ATS check

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