Pond'sContentSpecialist

**Join us as Pond 's Content Specialist** * Location: Grha Unilever * Terms & Conditions: Full-time **About Unilever** With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world. At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future. **Main Responsibilities** * Lead the development of engaging Pond’s Social Contents that connect with the target audience - delivering Content Volume, Variety, and Velocity to drive competitiveness. * Lead Pond’s Social Contents’ Quality acceleration, to drive brand Desirability at scale across Brand Say, Brand Sell, Others Say and Others Sell. * Lead the planning and execution of Pond’s D-Comm activations, operational excellence, and promo - drive seamless transition from Social Awareness to Digital sales Conversion. * Collaborate with Pond’s Experience Lead to integrate Brand Activations, In-Store Activations and Partnerships that can be supported through brand contents. * Manage external agency relationships, providing clear briefs, overseeing creative development, and ensuring seamless execution within budget and timeline parameters. * Analyze the performance of Brand Content & D-Comm, tracking key metrics such as Buzz, Engagement, TBCA / DBCA, and D-Comm GMV to measure ROI and inform future strategies. **Experience & Qualification** * **Proven Digital Marketing