PerformanceMarketingSpecialist

ING Australia, Canstar’s Bank of the Year for seven consecutive years, is looking for an experienced **Performance Marketing Specialist** to own and drive our performance marketing program. This is a pivotal role within our Growth tribe, responsible for delivering data-led acquisition strategies that directly contribute to business growth. You’ll join a high-performing, collaborative team where innovation, experimentation and continuous optimisation are at the heart of everything we do. We’re looking for someone who combines commercial acumen with deep channel expertise—someone who can confidently translate insights into action and deliver measurable results across paid search, affiliate and programmatic channels. As a subject matter expert, you’ll take ownership across the full campaign lifecycle—from planning and implementation through to optimisation, tracking and reporting. You’ll work closely with digital specialists, product marketers and external partners, bringing a strong point of view and a test-and-learn mindset to constantly improve performance. If you’re naturally curious, thrive in a fast-paced environment, and want to make a tangible impact in a business that values bold thinking and smart execution, this is your opportunity. **What you’ll do…** * Own the end-to-end performance marketing strategy, aligned to acquisition and growth targets * Plan, execute and optimise campaigns across key platforms (Google, Meta, SA360, DV360, Campaign Manager) * Monitor and continuously improve in-channel performance to maximise ROI and conversions * Deliver clear, data-led reporting and insights via dashboards and stakeholder forums * Manage and grow key partner relationships (Google, Meta, affiliates) to unlock new opportunities **What are we looking for?** * Exceptional hands-on experience with Google Marketing Platform tools and Meta advertising * 3–4 years’ experience in performance marketing (agency or in-house) * Proven ability to run test-and-learn programs an