Alfa Laval

PerformanceMarketingSpecialist

₹15–25L ~AI est. Pune, India FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid+ candidates.

The Brief

“Performance Marketing Specialist at Alfa Laval. Skills: Paid media campaigns, B2B demand generation, Campaign optimization. Plan paid campaigns. Execute paid campaigns”

What You'll Achieve.

Drive qualified leads; Drive pipeline contribution; Drive measurable ROI; Expand reach; Scale performance; Drive purposeful growth

Industry & Context.

Problems you'll solve

Analytical rigor; Acumen; Judgment; Decision making

Eligibility Requirements

15-25 days travel per year

What They're Looking For.

Must Have

7-10 years B2B paid media experience, Google Search experience, LinkedIn Ads experience

Nice to Have

ABM experience, Retargeting strategies experience, Experience with ad testing, Experience with creative iteration, Experience with messaging refinement, Working experience in remote team

What You'll Do.

Execute paid campaigns

Optimize paid campaigns

Manage campaign performance

Pace campaign budgets

Manage bid strategies

Track funnel conversions

Develop targeting strategies

Monitor campaign KPIs

Report on campaign KPIs

Provide campaign insights

Provide campaign recommendations

Explore emerging platforms

Test emerging platforms

Develop landing pages

Maintain ad platform hygiene

Maintain data integrity

Integrate with marketing automation

Stay current on trends

Stay current on benchmarks

Stay current on platform updates

How You'll Work.

Team & Collaboration

Divisional marketing team; Divisional teams; Business Unit teams; Regional Marketing teams; Sales teams; Content specialists

Communication Scope

Communication skills

Process & Methodology

Agile

Full Job Description

**Performance Marketing Specialist (Food & Pharma Division)** **About the Company:** In Alfa Laval, we are every single day contributing to a more sustainable future for our planet through engineering innovation. Our global team designs and implements the refining, recycling and purifying process that allows our customers to be better themselves. You will find our work in leading applications for water purification, clean energy, food production, waste processing, pharmaceutical development and much more. The people of Alfa Laval enjoy the freedom to pursue ideas and the resources to see those ideas to become reality, in an environment that welcomes drive, courage and diversity. The result is a company where we all can be very proud of what we do. Our core competencies are in the areas of heat transfer separation, and fluid handling. We are dedicated to optimizing the performance of our customers' processes. our world-class technologies, our systems, equipment, and services must create solutions that help our customers stay ahead. Please feel free to peruse our website [www.alfalaval.com](http://www.alfalaval.com) **The position / About the Job:** We are seeking a data-driven B2B Performance Marketing Specialist to join our growing marketing team. In this role, you will be responsible for planning, executing, and optimizing paid media campaigns across search (Google/Bing) and LinkedIn, with a strong focus on driving qualified leads, pipeline contribution, and measurable ROI. You will also play a critical role in testing emerging platforms—from GenAI-powered ads to the next breakthrough digital channel—to expand our reach and scale performance, forward-thinking ways whilst pushing the boundaries of our way of working. You'll be part of a team that values openness, collaboration, curiosity, and meaningful results—where performance goes beyond metrics, driving progress on what truly matters and scaling those learnings across the organization. **What will you do?** You

Free ATS check

Applying for this Performance Marketing Specialist role?

Most applicants get filtered before a human reads their resume. See if yours makes the cut.

How to Apply on Workday

  • Workday has a multi-step form — save your progress after every section.
  • "Apply With LinkedIn" can fail or lose data; manual entry is more reliable.
  • Watch for the "Submit for Review" final step — hitting "Save" alone does not submit.
  • Job requisition numbers are useful when following up with HR by email.

ANONYMOUS · UNFILTERED

What do employees actually say about Alfa Laval?

Real rants from real employees. Read before you apply.

Read Company Rants →