Alfa Laval
PerformanceMarketingSpecialist
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Performance Marketing Specialist at Alfa Laval. Skills: Paid media campaigns, B2B demand generation, Campaign optimization. Plan paid campaigns. Execute paid campaigns”
What You'll Achieve.
Drive qualified leads; Drive pipeline contribution; Drive measurable ROI; Expand reach; Scale performance; Drive purposeful growth
Industry & Context.
Analytical rigor; Acumen; Judgment; Decision making
15-25 days travel per year
What They're Looking For.
Must Have
7-10 years B2B paid media experience, Google Search experience, LinkedIn Ads experience
Nice to Have
ABM experience, Retargeting strategies experience, Experience with ad testing, Experience with creative iteration, Experience with messaging refinement, Working experience in remote team
What You'll Do.
Execute paid campaigns
Optimize paid campaigns
Manage campaign performance
Pace campaign budgets
Manage bid strategies
Track funnel conversions
Develop targeting strategies
Monitor campaign KPIs
Report on campaign KPIs
Provide campaign insights
Provide campaign recommendations
Explore emerging platforms
Test emerging platforms
Develop landing pages
Maintain ad platform hygiene
Maintain data integrity
Integrate with marketing automation
Stay current on trends
Stay current on benchmarks
Stay current on platform updates
How You'll Work.
Team & Collaboration
Divisional marketing team; Divisional teams; Business Unit teams; Regional Marketing teams; Sales teams; Content specialists
Communication Scope
Communication skills
Process & Methodology
Agile
Full Job Description
**Performance Marketing Specialist (Food & Pharma Division)** **About the Company:** In Alfa Laval, we are every single day contributing to a more sustainable future for our planet through engineering innovation. Our global team designs and implements the refining, recycling and purifying process that allows our customers to be better themselves. You will find our work in leading applications for water purification, clean energy, food production, waste processing, pharmaceutical development and much more. The people of Alfa Laval enjoy the freedom to pursue ideas and the resources to see those ideas to become reality, in an environment that welcomes drive, courage and diversity. The result is a company where we all can be very proud of what we do. Our core competencies are in the areas of heat transfer separation, and fluid handling. We are dedicated to optimizing the performance of our customers' processes. our world-class technologies, our systems, equipment, and services must create solutions that help our customers stay ahead. Please feel free to peruse our website [www.alfalaval.com](http://www.alfalaval.com) **The position / About the Job:** We are seeking a data-driven B2B Performance Marketing Specialist to join our growing marketing team. In this role, you will be responsible for planning, executing, and optimizing paid media campaigns across search (Google/Bing) and LinkedIn, with a strong focus on driving qualified leads, pipeline contribution, and measurable ROI. You will also play a critical role in testing emerging platforms—from GenAI-powered ads to the next breakthrough digital channel—to expand our reach and scale performance, forward-thinking ways whilst pushing the boundaries of our way of working. You'll be part of a team that values openness, collaboration, curiosity, and meaningful results—where performance goes beyond metrics, driving progress on what truly matters and scaling those learnings across the organization. **What will you do?** You
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