Yellow Social Interactive
Social Gaming
PerformanceMarketingExecutive
Neural analysis suggests this role is
optimal for Entry candidates.
“Performance Marketing Executive at Yellow Social Interactive. Skills: Performance marketing, Paid media, Data analysis. Setup paid acquisition campaigns. Launch paid acquisition campaigns”
Industry & Context.
Problem-solving
What They're Looking For.
Must Have
Analytical skills, Detail-oriented, Organised, Tech-savvy mindset, Curiosity for algorithms, Proficiency in Microsoft Excel / Google Sheets
What You'll Do.
Setup paid acquisition campaigns
Launch paid acquisition campaigns
Manage paid acquisition campaigns
Monitor daily campaign spend
Monitor pacing metrics
Coordinate ad asset sourcing
Execute A/B testing variations
Run competitor analysis
Audit campaign tracking links
Diagnose tracking discrepancies
Diagnose platform discrepancies
Learn platform tracking mechanics
Learn attribution frameworks
Pull performance data
Clean performance data
Organise performance data
Analyse campaign reports
Spot performance trends
Identify inefficiencies
Highlight optimisation opportunities
Build performance summaries
Build data visualisations
Maintain performance logs
Maintain compliance checklists
Maintain testing histories
How You'll Work.
Team & Collaboration
Creative teams; Design teams; Wider team
Full Job Description
**About YSI** Yellow Social Interactive is a dynamic and innovative leader in the social gaming industry, dedicated to creating engaging and interactive experiences across various platforms. Our commitment to excellence and trust sets us apart in the market. We seek exceptional, talented individuals who aim for excellence. With offices in Gibraltar, Antigua, and bases in Malta and the Philippines, plus a global remote team, we welcome motivated people capable of building and scaling business functions. **Job Purpose** YSI is looking for an enthusiastic, analytical, and progressive Performance Marketing Executive to join our fast-growing acquisition team. This is a foundational, entry-level opportunity to learn paid digital acquisition from the ground up within a highly sophisticated marketing engine operating in the high-growth US market. Working directly under our Performance Marketing Manager, you will assist in building, launching, and maintaining paid media campaigns across critical digital channels including PPC, paid social, and Apple Search Ads. We are looking for someone who loves data, logic, and problem-solving. Paid marketing is no longer just about picking keywords—it is an engine driven by AI-powered bidding, machine learning algorithms, and complex tracking frameworks. If you are a highly organised, tech-savvy individual looking to kickstart a data-driven commercial career in a hyper-growth industry, we want to hear from you. **Areas of Responsibility** Campaign Operations & Execution * Support the day-to-day setup, launching, and administrative management of paid acquisition campaigns across Meta, Google Ads, and Apple Search Ads. * Monitor daily campaign spend, budgets, and pacing metrics to ensure efficient allocation across various US states and platforms. * Coordinate with creative and design teams to source, organise, and refresh ad assets based on performance data. * Assist in executing continuous A/B testing variations for ad copy, creative var
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