Cognite
SaaS
PartnerMarketingManager
Neural analysis suggests this role is
optimal for Manager candidates.
“Partner Marketing Manager at Cognite. Skills: Partner marketing, Channel marketing, Alliances marketing, Demand generation. Execute go-to-market efforts. Accelerate revenue growth”
What You'll Achieve.
Maximize joint business outcomes; Generate awareness; Drive demand; Build qualified sales pipeline; Achieve measurable pipeline growth
Industry & Context.
What They're Looking For.
Must Have
5+ years partner marketing experience, 5+ years channel marketing experience, 5+ years alliances marketing experience, Experience in AI/B2B SaaS/enterprise software, Understanding of industrial partner ecosystems, Track record of executing demand generation campaigns, Familiarity with Marketo, Familiarity with Salesforce, Familiarity with PRM platforms, Familiarity with LLMs, Familiarity with AI-native martech solutions, Excellent written communication skills, Excellent verbal communication skills
Nice to Have
Solid understanding of industrial sector, Experience marketing to GSIs, Experience marketing through GSIs, Experience marketing with GSIs, Experience marketing to regional SIs, Experience marketing through regional SIs, Experience marketing with regional SIs, Experience marketing to ISVs, Experience marketing through ISVs, Experience marketing with ISVs, Experience marketing to OEMs, Experience marketing through OEMs, Experience marketing with OEMs
What You'll Do.
Execute go-to-market efforts
Accelerate revenue growth
Deploy marketing programs
Position Cognite solutions
Sell Cognite solutions
Implement Cognite solutions
Build partner-facing assets
Deliver partner-facing assets
Equip partner sales teams
Equip partner technical teams
Provide marketing guidance
Ensure brand alignment
Design co-marketing campaigns
Launch co-marketing campaigns
Manage co-marketing campaigns
Build qualified sales pipeline
Execute joint webinars
Execute digital campaigns
Execute content syndication
Execute partner workshops
Drive partner activation
Drive partner sponsorships
Manage partner communication channels
Keep partners informed
Utilize PRM platforms
Optimize PRM platforms
Utilize asset management systems
Optimize asset management systems
Utilize lead tracking tools
Optimize lead tracking tools
Ensure seamless lead routing
Ensure seamless attribution
Analyze campaign data
Manage partner marketing budgets
Manage market development funds
How You'll Work.
Team & Collaboration
Collaborate with Global Alliances; Collaborate with Product Marketing; Collaborate with Field Marketing; Collaborate with partners; Collaborate with Product Marketing on messaging; Collaborate with partners on messaging; Collaborate with partners on collateral; Collaborate with partners on campaigns
Communication Scope
Build relationships
Process & Methodology
Project management
Full Job Description
What Cognite is: Relentless to achieve Cognite operates at the forefront of industrial digitalization, building AI, and data solutions that solve the world’s hardest, highest-impact problems. With unmatched industrial heritage and a comprehensive suite of AI capabilities, including low-code AI agents, Cognite accelerates the digital transformation to drive operational improvements. We thrive in challenges. We challenge assumptions. We execute with speed and ownership. If you view obstacles as signals to step forward - not backwards - you’ll feel right at home here. Our Moonshot is bold: Unlock $100B in customer value by 2035, and redefine how global industry works. Join us in this venture where AI and data meet ingenuity, and together, we will forge the path to a smarter, more connected industrial future. How you’ll demonstrate Ownership As a Partner Marketing Manager at Cognite, you will play a crucial role in executing our go-to-market efforts and accelerating revenue growth through our strategic alliances and partnerships. Reporting to the CMO, you will be responsible for the hands-on deployment of comprehensive marketing programs that empower our partners (including system integrators, technology partners, and OEMs) to effectively position, sell, and implement Cognite’s solutions. This role requires a perfect blend of project management, execution excellence, and a deep understanding of partner marketing within the industrial AI and SaaS landscape. You will collaborate closely with Global Alliances, Product Marketing, Field Marketing, and our partners to maximize joint business outcomes. What You'll Do Partner Enablement & Asset Creation Joint Messaging & Collateral: Collaborate with partners and Product Marketing to build and deliver a robust portfolio of partner-facing assets, including co-branded collateral, messaging guides, solution briefs, case studies, and digital campaign kits. Sales Enablement: Ensure partner sales and technical teams are equipped with
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