Lucanet Group

SaaS

PartnerMarketingExpert

€55–75k ~AI est. Spain
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid candidates.

The Brief

“Partner Marketing Expert at Lucanet Group. Skills: Partner marketing, Demand generation, Campaign management. Manage planning with stakeholders. Manage relationships with stakeholders”

What You'll Achieve.

Drive partner engagement; Drive joint demand generation; Drive revenue growth; Increase brand visibility; Partner-sourced pipeline; Partner-influenced pipeline; Partner activation rate; MDF utilisation; Time-to-first-deal

Industry & Context.

SaaS
Eligibility Requirements

Legal right to work

What They're Looking For.

Must Have

5–6 years B2B marketing experience, Proven experience building partner marketing programs, Experience mentoring colleagues, Proven experience working with Sales teams, Hands-on experience with marketing automation, Hands-on experience with CRM tools, Experience managing budgets, Excellent communication skills in English

Nice to Have

B2B marketing experience in SaaS, Experience with ABM tools, Experience with ABM strategies, Experience with 6sense, Experience with Demandbase, Experience using AI tools for campaign creation, Experience using AI tools for personalization, Experience using AI tools for localization, Experience using AI tools for reporting, Experience delivering multi-channel marketing programs

What You'll Do.

Manage planning with stakeholders

Manage relationships with stakeholders

Provide updates on program progress

Provide updates on priorities

Provide updates on results

Develop partner marketing programs

Strengthen partner collaboration

Support pipeline growth

Support revenue growth

Plan partner campaigns

Execute partner campaigns

Optimise partner campaigns

Execute partner events

Optimise partner events

Plan partner webinars

Execute partner webinars

Optimise partner webinars

Plan partner workshops

Execute partner workshops

Optimise partner workshops

Collaborate on co-branded campaigns

Collaborate on demand generation activities

Collaborate on co-selling initiatives

Provide partners resources

Provide partners training

Provide partners messaging

Provide partners marketing collateral

Own marketing content for partner portal

Own enablement assets for partner portal

Support deal registration

Use generative AI tools

Speed up content creation

Personalise partner communications

Manage partner marketing budgets

Manage MDF allocations

Ensure efficient resource use

Ensure clear spend guidelines

Ensure compliant claims

Analyse campaign performance

Analyse program performance

Identify improvements

Optimise future activity

Contribute to best practices

How You'll Work.

Team & Collaboration

Work closely with Sales; Work closely with Partner; Work closely with Product; Work closely with Marketing; Internal teams; External partners

Communication Scope

English

Process & Methodology

Campaign management, Budget management

Full Job Description

About us Lucanet is the CFO Solution Platform built for modern finance & tax teams, offering an integrated suite of solutions to simplify and automate their most critical finance processes. More than 6,000 companies around the world rely on our easy-to-use, out-of-the-box SaaS platform - from consolidation and financial planning to tax compliance and reporting, ESG reporting, banking and cash management, and more. PE-backed and growing our footprint across global markets. Behind the platform is a global team of 850+ people who care about doing the work well. We challenge each other to push boundaries, move fast without cutting corners, and build solutions that genuinely change how finance & tax leaders operate. If you're looking for a place where your work has real reach - and where your growth is part of the deal - this is it. Discover more about Lucanet as an employer. The Role Are you ready to help shape partner marketing in a fast-growing, international company? As Partner Marketing Expert, you’ll take ownership of strategic partner marketing programs that drive partner engagement, joint demand generation, and revenue growth. This is an experienced individual contributor role, not a people management role. You’ll bring expertise, mentor and support colleagues where needed, and stay hands-on in planning, execution, reporting, and optimisation. You’ll work closely with Sales, Partner, Product, and Marketing teams to develop and manage partner marketing programs across Lucanet’s partner network. You’ll be responsible for driving joint marketing initiatives, enabling partners, improving partner engagement, and increasing brand visibility through partner channels. What you'll do Stakeholder Management: Manage planning and relationships with internal and external stakeholders, providing updates on program progress, priorities, and results. Strong alignment with Sales is essential. Partner Marketing Programs: Develop partner marketing programs that align with business

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