PMG
Marketing Services
PaidSocialSeniorLead
Neural analysis suggests this role is
optimal for Senior candidates.
“Paid Social Senior Lead at PMG. Skills: Paid social strategy, Campaign management, Performance optimization, Data analysis. Lead social media strategy. Lead social media execution”
What You'll Achieve.
Maximize client goals; Drive measurable business results; Optimize revenue; Optimize return on investment; Deliver impactful outcomes; Amplify client campaigns; Amplify audience reach
Industry & Context.
Uncovering insights; Refining strategies; Driving optimizations; Solving complex challenges
What They're Looking For.
Must Have
7+ years paid social strategy, Bachelor's degree or equivalent experience
Nice to Have
Advanced expertise paid social, Advanced expertise content marketing, Intermediate knowledge marketing metrics, Intermediate knowledge marketing planning, Intermediate knowledge analysis, Analytical mindset, Proactive approach, Proven ability mentor team members, Commitment curiosity, Commitment adaptability, Customer-focused mindset, Dedication people-focused leadership
What You'll Do.
Lead social media strategy
Lead social media execution
Shape creative strategies
Shape messaging strategies
Develop advanced campaign structures
Develop targeting approaches
Evaluate performance data
Provide actionable recommendations
Integrate PMG proprietary technology
Drive adoption technology
Contribute product insights
Design technical solutions
Implement technical solutions
Build platform relationships
Maintain platform relationships
Collaborate influencer teams
Create cohesive strategies
How You'll Work.
Team & Collaboration
Media groups; Strategy groups; Creative groups; Technology groups; Internal teams; Platform representatives; Influencer teams
Communication Scope
Client objectives; Actionable recommendations; Client needs; Client campaigns
Process & Methodology
Budget planning, Media planning
Full Job Description
We are PMG Named Ad Age Best Places to Work for 11 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG leverages business strategy and transformation, creative, media, and insights—as well as its proprietary operating system, Alli—to deliver cutting-edge digital solutions and innovative media strategies. Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Nike, Sephora, Experian, Therabody, Best Western Hotels & Resorts, Creed Fragrances, BNY, Intuit, CKE Restaurants, Travelex, and Whole Foods spans 85+ countries. Who You Will Be Working With The Social team at PMG is a passionate and collaborative group of strategists, planners, and media experts who thrive in the dynamic and ever-changing world of paid social advertising. Our team plays a vital role in connecting clients’ brands with their audiences through innovative, data-driven campaigns that inspire and deliver results. As part of our team, you’ll work closely with PMG’s media, strategy, creative, and technology groups to craft full-funnel marketing strategies that are as creative as they are impactful. We take pride in our ability to deliver exceptional outcomes for our clients through a culture of constant learning, curiosity, and a commitment to excellence. We are driven by collaboration and united by a shared mission: to empower brands to stay ahead in the fast-paced social landscape. Whether you’re brainstorming new ideas, solving complex challenges, or leading transformative initiatives, you’ll find a supportive and inspiring environment where your contributions make a difference. What You Will Do Lead social media strategy and execution, including budget and media planning, tactical implementation, and performance optimization across major platforms. Shape creative and messag
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