PMG

Marketing Services

PaidSocialSeniorLead

$135–185k ~AI est. Dallas, Texas, United States
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Paid Social Senior Lead at PMG. Skills: Paid social strategy, Campaign management, Performance optimization, Data analysis. Lead social media strategy. Lead social media execution”

What You'll Achieve.

Maximize client goals; Drive measurable business results; Optimize revenue; Optimize return on investment; Deliver impactful outcomes; Amplify client campaigns; Amplify audience reach

Industry & Context.

Marketing Services
Problems you'll solve

Uncovering insights; Refining strategies; Driving optimizations; Solving complex challenges

What They're Looking For.

Must Have

7+ years paid social strategy, Bachelor's degree or equivalent experience

Nice to Have

Advanced expertise paid social, Advanced expertise content marketing, Intermediate knowledge marketing metrics, Intermediate knowledge marketing planning, Intermediate knowledge analysis, Analytical mindset, Proactive approach, Proven ability mentor team members, Commitment curiosity, Commitment adaptability, Customer-focused mindset, Dedication people-focused leadership

What You'll Do.

Lead social media strategy

Lead social media execution

Shape creative strategies

Shape messaging strategies

Develop advanced campaign structures

Develop targeting approaches

Evaluate performance data

Provide actionable recommendations

Integrate PMG proprietary technology

Drive adoption technology

Contribute product insights

Design technical solutions

Implement technical solutions

Build platform relationships

Maintain platform relationships

Collaborate influencer teams

Create cohesive strategies

How You'll Work.

Team & Collaboration

Media groups; Strategy groups; Creative groups; Technology groups; Internal teams; Platform representatives; Influencer teams

Communication Scope

Client objectives; Actionable recommendations; Client needs; Client campaigns

Process & Methodology

Budget planning, Media planning

Full Job Description

We are PMG Named Ad Age Best Places to Work for 11 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG leverages business strategy and transformation, creative, media, and insights—as well as its proprietary operating system, Alli—to deliver cutting-edge digital solutions and innovative media strategies. Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Nike, Sephora, Experian, Therabody, Best Western Hotels & Resorts, Creed Fragrances, BNY, Intuit, CKE Restaurants, Travelex, and Whole Foods spans 85+ countries. Who You Will Be Working With The Social team at PMG is a passionate and collaborative group of strategists, planners, and media experts who thrive in the dynamic and ever-changing world of paid social advertising. Our team plays a vital role in connecting clients’ brands with their audiences through innovative, data-driven campaigns that inspire and deliver results. As part of our team, you’ll work closely with PMG’s media, strategy, creative, and technology groups to craft full-funnel marketing strategies that are as creative as they are impactful. We take pride in our ability to deliver exceptional outcomes for our clients through a culture of constant learning, curiosity, and a commitment to excellence. We are driven by collaboration and united by a shared mission: to empower brands to stay ahead in the fast-paced social landscape. Whether you’re brainstorming new ideas, solving complex challenges, or leading transformative initiatives, you’ll find a supportive and inspiring environment where your contributions make a difference. What You Will Do Lead social media strategy and execution, including budget and media planning, tactical implementation, and performance optimization across major platforms. Shape creative and messag

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