OLG
PaidMediaEffectiveness&PlanningAdvisor(12-MonthContract)
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Paid Media Effectiveness & Planning Advisor (12-Month Contract) at OLG. Skills: Paid media effectiveness, Media planning, Digital marketing. Support paid media team in building capabilities. Support paid media team in delivering capabilities”
What You'll Achieve.
Drive business outcomes
What They're Looking For.
Must Have
University degree or diploma in Business, Marketing, Media, Communications or related field, Equivalent combination of education and experience
Nice to Have
Minimum 3 years’ experience in paid media, digital marketing, media operations, agency account support or related field
What You'll Do.
Support paid media team in building capabilities
Support paid media team in delivering capabilities
Support paid media team in refining capabilities
Partner with leaders to coordinate initiatives
Partner with leaders to gather inputs
Partner with leaders to develop best practices
Partner with leaders to develop processes
Partner with leaders to develop media planning approaches
Work with internal teams to support project delivery
Work with media agency partners to support project
Work with platform representatives to support project delivery
Work with internal teams to track action items
Work with media agency partners to track action
Work with platform representatives to track action items
Work with internal teams to ensure initiatives move
Work with media agency partners to ensure initiatives
Work with platform representatives to ensure initiatives move
Assist in preparing materials
Assist in consolidating information
Assist in documenting key decisions
Assist in documenting next steps
Assist in documenting recommendations
Coordinate working sessions
Coordinate stakeholder touchpoints
Coordinate team forums
Support analysis activities
Support reporting activities
Organize campaign information
How You'll Work.
Team & Collaboration
Internal stakeholders; External agency partners; Platform partners; Senior leaders; Subject matter experts; Internal teams; Media agency partners; Platform representatives
Communication Scope
Relationship-building
Full Job Description
**Range:** 78,400.00 - 117,600.00 CAD **Job Description:** **Paid Media Effectiveness & Planning Advisor (12-Month Contract)** We are ready to take this game to the next level and are looking for a developing paid media professional to support the continued evolution of OLG’s paid media capabilities across strategy, operations, digital and measurement. In this role, you will help the team build, deliver and refine specialized media approaches, while gaining hands-on exposure to how high-impact paid media programs are developed and activated. You will collaborate with internal stakeholders as well as external agency and platform partners, contributing to meaningful initiatives while learning from experienced leaders across the media ecosystem. **YOUR ROLE IN THE GAME** Reporting to the Director of Paid Media Effectiveness & Planning, you will be empowered to: * Support the Paid Media Effectiveness & Planning team in building, delivering and refining specialized paid media capabilities across strategy, operations, digital and measurement. * Partner with senior leaders and subject matter experts to help coordinate initiatives, gather inputs and contribute to the development of best practices, processes and media planning approaches. * Work collaboratively with internal teams, media agency partners and platform representatives to support project delivery, track action items and help ensure initiatives move forward on time. * Assist in preparing materials, consolidating information and documenting key decisions, next steps and recommendations to keep stakeholders aligned and projects well organized. * Coordinate working sessions, stakeholder touchpoints and team forums, helping create productive collaboration moments and clear follow-through across multiple workstreams. * Support analysis and reporting activities by helping organize campaign information, summarize findings and surface observations that inform ongoing optimization and capability development. * Learn from
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