Amazon Web Services, Inc.

Cloud Computing

PaidMediaCoordinator

$53–114k Seattle, Washington, United States FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid+ candidates.

The Brief

“Paid Media Coordinator at Amazon Web Services, Inc.. Skills: Paid media, Campaign execution, Performance analysis. Support paid media campaign scoping. Support paid media campaign development”

What You'll Achieve.

Drive efficiency through business processes; Drive results

Industry & Context.

Cloud Computing
Problems you'll solve

Problem-solving; Analyze metrics; Make recommendations

Eligibility Requirements

Relocation to US offices

What They're Looking For.

Must Have

1+ years digital campaign development, Bachelor's degree or 2+ years experience, 1+ years paid social and display experience, Experience using data and metrics to drive improvements

Nice to Have

Experience in B2B, high-tech products/services, 1+ years working cross functionally, Experience using data and metrics to measure impact

What You'll Do.

Support paid media campaign scoping

Support paid media campaign development

Support paid media campaign launch

Execute paid media strategy

Implement paid media campaigns

Optimize paid media campaigns

Analyze paid media campaigns

Assist with day-to-day management

Manage campaign timelines

Manage campaign deliverables

Prepare campaign pacing reports

Prepare campaign performance reports

Procure paid media metrics

Analyze paid media metrics

Make optimization recommendations

Implement timely optimizations

Establish scalable processes

Ensure paid media best practices

Ensure internal reporting best practices

Manage campaign assets

Manage creative assets

Perform tactical campaign execution

Perform detailed campaign execution

How You'll Work.

Team & Collaboration

Cross-functional stakeholders; Functional teams in AWS; Agency partner

Communication Scope

Written communication; Oral communication

Process & Methodology

Timeline management, Deliverable management

Full Job Description

We’re looking for an experienced, results-driven Paid Media Coordinator to support the Amazon Web Services (AWS) Global Paid Media team in the scoping, development, and launch of paid media campaigns. This person will understand the paid media landscape and have experience working with cross-functional stakeholders to build multi-channel digital programs. The Paid Media Coordinator will help execute the paid media strategy, as well as, implement, optimize, and analyze campaigns. Ideal candidates are passionate about paid media programs, testing and learning, and driving efficiency through business processes. The role will collaborate with many functional teams in AWS including brand, integrated demand planning, finance, creative, field marketing, business intelligence, digital strategy, and others. The ideal candidate will be able to exercise strong judgement, attention to detail, problem-solving, and communications skills. Customer obsession, creativity, and comfort with ambiguity are essential to success in this role. The successful candidate must be able to perform tactical/detailed campaign execution while working independently. This role will require excellent written and oral communication skills, strong business judgment, deep curiosity about how AWS works, and a passion for customers. Key Responsibilities: - Assists with the day-to-day management of paid media campaign operations, managing timelines and deliverables from development to deployment, and reporting. - Builds Content Messaging Maps for campaigns and develops distinct tracking codes. - Monitors and prepares reporting on campaign pacing and performance. - Procures and analyzes paid media metrics and makes recommendations for optimizations based on KPIs. - Partners with agency partner to implement timely optimizations to drive results. - Establishes and maintains scalable processes that ensure best practices for paid media, and internal reporting. - Manages the maintenance of campaign/creative asset

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