Rockstar
Marketing
PaidMediaContractor
Neural analysis suggests this role is
optimal for Mid candidates.
“Paid Media Contractor at Rockstar. Skills: Paid media campaigns, Campaign optimization, Performance reporting. Plan paid media campaigns. Build paid media campaigns”
What You'll Achieve.
Optimize for leads; Improve CPL; Improve ROI
Industry & Context.
What They're Looking For.
Must Have
3+ years paid media management, Manage campaigns independently, Data-driven mindset, Clear communicator, Comfortable working as contractor
Nice to Have
Google Local Services Ads experience, Marketing for healthcare, Marketing for medical practices, Marketing for professional services
What You'll Do.
Plan paid media campaigns
Build paid media campaigns
Manage paid media campaigns
Conduct keyword research
Conduct audience targeting
Set up conversion tracking
Optimize campaigns for leads
Monitor campaign performance
Make ongoing optimizations
Provide performance reporting
Collaborate on strategy
Collaborate on testing plans
Ensure compliance with policies
How You'll Work.
Team & Collaboration
Collaborate with strategist; Collaborate with agency lead
Communication Scope
Clear communicator; Concise reporting
Full Job Description
Rockstar is recruiting for a boutique marketing agency that believes in authentic, purpose-driven marketing that builds lasting connections between brands and their audiences. They are a team of dedicated professionals focused on delivering results through strategic paid media campaigns. ### About the Role This is a **hands-on, execution-focused role** ideal for someone who enjoys owning campaign setup and optimization while collaborating closely with a strategist on goals and performance. ### Key Responsibilities * **Plan, build, and manage paid media campaigns** across platforms such as: * Google Search & Display * Google Local Services Ads * Meta (Facebook/Instagram) * **Conduct keyword research and audience targeting** tailored to clients’ specific needs * **Write and test ad copy** * **Set up conversion tracking** and ensure campaigns are optimized for leads (calls, form fills, appointment requests) * **Monitor campaign performance** and make ongoing optimizations to improve CPL and ROI * **Provide clear, concise performance reporting** and insights * **Collaborate with the agency lead** on strategy, testing plans, and next steps * **Ensure compliance with healthcare advertising policies** (HIPAA-aware best practices) when necessary ### Required Experience & Skills * **3+ years of hands-on paid media management experience** * **Strong experience with Google Ads** (Search is a must; Local Services Ads a plus) * **Experience marketing for healthcare, medical practices, or professional services** preferred * **Ability to manage campaigns independently** and proactively * **Data-driven mindset** with a focus on lead quality, not just clicks * **Clear communicator** who is responsive and organized * **Comfortable working as an hourly contractor** with evolving workloads ### Compensation * **Hourly rate, commensurate with experience** * **Flexible workload to start** , with the opportunity for increased hours as new clients are onboarded ### Growth Opportunity This r
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