Haleon

Consumer Health

OperatingUnitWellnessCategoryLead

Brazil FULL TIME
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Senior candidates.

The Brief

“Operating Unit Wellness Category Lead at Haleon. Skills: Category strategy, Brand activation, Commercial execution, Innovation pipeline. Own LATAM category performance. Translate global category strategy”

What You'll Achieve.

Deliver category performance and growth; Deliver in-year results; Building long-term competitive advantage; Strengthen capability, culture, and ways of working

Industry & Context.

Consumer Health

What They're Looking For.

Must Have

Senior category or marketing leadership experience within FMCG or Consumer Health, with end-to-end ownership of strategy and execution, Proven accountability for significant P&L and commercial outcomes, including forecasting, investment planning, and performance management, track record in setting priorities across multiple markets, brands, and channels to deliver growth, Experience leading innovation pipelines from prioritisation through to launch, in close partnership with R&D and Supply Chain, Demonstrated success operating in complex, matrixed organisations with senior stakeholder influence

What You'll Do.

Own LATAM category performance

Translate global category strategy

Define LATAM category plan

Identify and prioritise growth opportunities

Lead performance rhythm across region

Lead end-to-end activation

Define campaign localization

Make disciplined investment choices

Ensure robust tracking of ROI

Act as senior category voice

Own regional innovation pipeline

Lead and develop senior leaders

Align local market teams

How You'll Work.

Team & Collaboration

Working in close partnership with Sales, Finance, R&D, Supply Chain, and Global Category teams; Partnering with Global Category, R&D, and Supply Chain; Build alignment, and drive accountability without direct authority; Value collaboration and constructive challenge

Full Job Description

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity. Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science. Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture. We are seeking a senior Operating Unit (OU) Wellness Category Lead to drive category performance and growth across the LATAM region. This is a high-impact leadership role with full accountability for translating global category strategy into locally relevant execution that delivers strong in-year results while building long-term competitive advantage. You will lead category strategy, brand activation, innovation, and commercial execution across multiple markets, working in close partnership with Sales, Finance, R&D, Supply Chain, and Global Category teams. The role requires strong strategic judgment, commercial acumen, and the ability to lead through complexity in a matrixed organisation. **_Key Responsibilities:_** **Deliver Category Performance and Growth** * Own LATAM category performance, balancing short-term delivery with long-term portfolio health. * Translate global category strategy into clear, locally relevant plans grounded in consumer and market insight. * Define the LATAM category plan, including portfolio shape, activation priorities, and execution standards. * Identify and prioritis

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