More Than Writing
Insurance
NordicContentManager
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Nordic Content Manager at More Than Writing. Skills: Content management, Digital content, Copywriting, UX writing, Content optimisation, Project management. Develop and manage website content across the Nordics, with a primary focus on Sweden. Take ownership of content in commercial customer journeys from understanding customer needs to improving conversion and clarity”
What You'll Achieve.
Improve conversion and clarity; Continuously improve content performance and customer experience
Industry & Context.
Breaking down complex topics
Some travel within the Nordics, Temporary (maternity leave cover)
What They're Looking For.
Must Have
Experience in content management, digital content, copywriting or editorial work, writing and editing skills with a clear sense of structure, clarity, and UX, Experience working with websites and digital customer journeys, Interest in SEO, content optimisation and continuous improvement, Solid project management skills, Native-level Swedish writing skills, Fluency in English, as it’s our working language
Nice to Have
Knowledge of digital accessibility, Experience with conversion optimisation, Background in UX writing
What You'll Do.
Develop and manage website content across the Nordics
with a primary focus on Sweden
Take ownership of content in commercial customer journeys from understanding customer needs to improving conversion and clarity
tone of voice and usability across pages and flows
Work hands‑on with SEO and content discoverability to ensure the right content is easy to find
data and testing to continuously improve content performance and customer experience
How You'll Work.
Team & Collaboration
Collaborate with designers, developers and other specialists in a cross-functional squad; Part of our Content & Communications chapter, where people with similar expertise support each other, share knowledge and develop content and communication skills across the Nordics.
Communication Scope
Native-level Swedish writing skills; Fluency in English
Process & Methodology
Solid project management skills
Full Job Description
**Content Manager (substitute)** Insurance can get complicated – especially for commercial customers. Our job is to turn that complexity into clarity. We take pride in helping customers gain peace of mind through insurance, so they can focus on running and developing their businesses. Clear content plays a key role in how customers experience If and how our business grows. We’re now looking for a substitute Content Manager with a strong customer mindset to take ownership of our digital customer experiences across the Nordics. **About the role** This role is about more than writing. You’ll take ownership of how commercial customers are guided through our digital channels when buying insurance. You’ll work hands‑on with content, shaping end‑to‑end buying journeys and improving them continuously based on insights, data and experimentation. In a cross‑functional squad, you’ll collaborate with designers, developers and other specialists to shape digital experiences that are clear, easy to navigate and valuable for both customers and the business. You’ll also be part of our Content & Communications chapter, where people with similar expertise support each other, share knowledge and develop content and communication skills across the Nordics. This role suits someone who enjoys breaking down complex topics, taking responsibility for the customer perspective and improving experiences together with others. **What you’ll work on** * Develop and manage website content across the Nordics, with a primary focus on Sweden * Take ownership of content in commercial customer journeys from understanding customer needs to improving conversion and clarity * Improve structure, clarity, tone of voice and usability across pages and flows * Work hands‑on with SEO and content discoverability to ensure the right content is easy to find * Use insights, data and testing to continuously improve content performance and customer experience ## **We offer** Here are some of the benefits of working at
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