Various Network Offerings
NetworksEngagementManager
Neural analysis suggests this role is
optimal for Mid+ candidates.
“Networks Engagement Manager at Various Network Offerings. Skills: engagement strategy, marketing strategies, community experience, member experience, content curation, targeted campaigns, event marketing, feedback collection, data analysis, platform management, content creation, project support, data driven strategy, stakeholder management. Engage YPO members and spouse/partners along their Network journey. Work across networks and their communities of interest (Business and Personal) to ensure ”
What You'll Achieve.
Ensure optimal engagement; creation and execution of a comprehensive engagement strategy; Drive the shaping of the community experience for Network participants; Measure the performance of these efforts by analyzing data, presenting findings, and adapting strategies to meet ongoing priorities; Drive a data driven strategy through retrieving reports and presenting through storytelling, drawing observations, providing insights, and establishing objectives based on member response
Industry & Context.
Ability to identify problems, research alternatives, provide solutions and/or resolve issues in a timely manner; Anticipates member needs and delivers with clarity; Analytical thinker with poise and influence and guide processes with appropriate approach and execution
Ability to work flexible and/or extended hours to accommodate members and associates in multiple time zones, Ability to travel globally 10-15% per year to events, strategy meetings, and team retreats
What They're Looking For.
Must Have
5+ years of experience in a communication, marketing, or account management position, 3+ years of experience in an association or membership organization, specifically with membership, governance, marketing, events, or social media management, Experience creating visual and written content for multiple platforms, intended for diverse audiences to drive engagement, Experience in designing, developing, and monitoring communication and engagement strategies for virtual audiences across multiple channels, Experience in digital marketing, including an understanding of the importance of consumer research, advertising principals, social media management, and data best practices, Bachelor’s degree in marketing, communications, business, public administration, or equivalent experience required
Nice to Have
Salesforce (CRM tools), Canva, email marketing tools, or Tableau (data visualization tools) highly preferred
What You'll Do.
Engage YPO members and spouse/partners along their Network journey
Work across networks and their communities of interest (Business and Personal) to ensure optimal engagement
Create and execute a comprehensive engagement strategy
aligned to the overall mission
vision and strategic roadmap of the specified network
Act as a key ambassador to networks
engaging and activating members and champions
Encourage conversations and connections throughout the YPO community
Plan and execute marketing strategies to educate audiences on the various products
opportunities and offerings in YPO
Plan and design material with the purpose of bringing the community closer within and across Networks
Inspire virtual participation that creates a vibrant space with valuable offerings
Drive the shaping of the community experience for Network participants
in alignment with the needs of the Network strategy and engagement strategy
Create the environment
lead the strategy based on data
influence involvement among members
and educate them about various Network offerings
Curate tailored content
conduct targeted campaigns
and collect and respond to feedback
Manage the day-to-day activities of web and mobile Network platforms and related social media pages
from content planning and development to approvals and communication
Lead the creation of content (written
in partnership with members
Event Marketing Managers and Member Experience Insights and Marcoms partners
Retrieve reports and present through storytelling
and establishing objectives based on member response
Serve as the point of contact to Network officer roles including the Engagement Officer and Regional Champions
How You'll Work.
Team & Collaboration
Collaborate within Networks and with internal stakeholders to support and drive projects, programs, and goals and deliver events and activities; Ability to collaborate and communicate effectively in a multi-cultural, virtual environment
Communication Scope
Excellent verbal and written communication skills; proofreading; meticulous attention to detail; Adjusts communication style appropriately to the audience; Ability to collaborate and communicate effectively in a multi-cultural, virtual environment; clearly articulate the rationale behind decisions
Process & Methodology
project manager, manage cross functional expectations, effective time management, organization and prioritization skills, ability to focus on varied projects
Full Job Description
POSITION PURPOSE ### The Networks Engagement Manager (NEM) engages YPO members and spouse/partners along their Network journey, working across networks and their communities of interest (Business and Personal) to ensure optimal engagement. An NEM manages multiple networks and focuses on the creation and execution of a comprehensive engagement strategy, aligned to the overall mission, vision and strategic roadmap of the specified network. The Networks Engagement Manager is a unique blend of being a marketing manager, community advocate, relationship manager, member engager, platform manager, creative collaborator, data driven influencer, effective communicator, and project manager. PRIMARY RESPONSIBILITIES * Act as a key ambassador to networks, engaging and activating members and champions, encouraging conversations and connections throughout the YPO community, as well as planning and executing marketing strategies to educate audiences on the various products, opportunities and offerings in YPO (from Forum, Learning, Events, and more). * Plan and design material with the purpose of bringing the community closer within and across Networks, inspiring virtual participation that creates a vibrant space with valuable offerings. * Drive the shaping of the community experience for Network participants, in alignment with the needs of the Network strategy and engagement strategy, by creating the environment, leading the strategy based on data, influencing involvement among members, and educating them about various Network offerings. * Support the member experience by curating tailored content, conducting targeted campaigns, marketing events, and collecting and responding to feedback. Measure the performance of these efforts by analyzing data, presenting findings, and adapting strategies to meet ongoing priorities. * Manage the day-to-day activities of web and mobile Network platforms and related social media pages, from content planning and development to approvals and commun
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