Knix

intimate apparel and activewear

MNTDContentSpecialist(Video&Social)

$70k+ Toronto, Ontario, Canada FULL TIME Remote Friendly
Market Sentiment
HIGH DEMAND

Neural analysis suggests this role is
optimal for Mid candidates.

The Brief

“MNTD Content Specialist (Video & Social) at Knix. Skills: video content creation, social media management, content editing, performance-driven creative. Create, shoot, and edit short-form video content for TikTok, Instagram, and YouTube. Produce both organic content and performance-driven creative for paid ads”

What You'll Achieve.

Consistent output of engaging, on-brand content; Improved performance of social content over time (views, engagement, saves); Reliable execution of the content calendar without constant oversight; Increasing contribution to ad creative and performance; Growing confidence in managing creators and contributing ideas

Industry & Context.

intimate apparel and activewear
Problems you'll solve

Iterate on content based on data, trends, and platform best practices

What They're Looking For.

Must Have

2–4 years experience in content creation, social media, or a similar role, video editing skills (CapCut, Premiere Pro, Final Cut, etc.), Experience creating content for TikTok, Instagram, and/or YouTube, Solid understanding of what drives engagement and performance on social, Comfortable being on camera and/or directing shoots, Experience managing or contributing to social media accounts, copywriting skills (hooks, captions, basic storytelling), Organized, detail-oriented, and able to manage multiple projects

What You'll Do.

and edit short-form video content for TikTok

Produce both organic content and performance-driven creative for paid ads

Develop multiple variations of content (hooks

edits) to support testing and optimization

and platform-native elements to maximize engagement

Own day-to-day posting across social platforms

ensuring consistency and quality

engaging captions and on-screen copy aligned with brand voice

Maintain and execute against a content calendar tied to campaigns and key moments

Engage with community (comments

DMs) to build brand affinity

Track performance of posts and videos

identifying what’s working and what’s not

Iterate on content based on data

and platform best practices

Partner with marketing/growth to support creative for paid campaigns

Assist in sourcing and reaching out to creators for UGC and collaborations

Help brief creators and manage content deliverables

Support execution of partnerships and creator campaigns

Stay on top of trends

and emerging platforms

Contribute ideas for new channels (e. g.

X) and test into them

How You'll Work.

Team & Collaboration

Partner with marketing/growth to support creative for paid campaigns

Communication Scope

write clear, engaging captions; write on-screen copy aligned with brand voice

Process & Methodology

manage multiple projects

Full Job Description

## Description Knix is an award-winning intimate apparel and activewear brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free.  Launched in 2013, we are one of the fastest-growing intimate apparel brands in North America and are globally recognized as an innovator within the apparel space.  We reach over 3 million customers through our online stores, Knix retail locations across North America and channels such as wholesale and Amazon.  We are revolutionizing the apparel industry with our best-in-class customer experience, innovative products and brands Knix, Kt by Knix, and Mntd.  Come join us if you are looking for a purpose-driven and authentic career! ## About You You’re a hands-on content creator who knows how to turn ideas into high-performing social and ad content. You’ve done this before; you can shoot, edit, write, and post without needing a ton of direction. You understand what makes content work, not just look good. You’re comfortable testing ideas, iterating quickly, and balancing brand storytelling with performance. You’re also eager to expand your scope whether that’s managing creators, exploring new platforms, or contributing to campaign ideas. You’re organized, proactive, and thrive in a fast-paced environment where you can take ownership and move quickly. ## The Opportunity Content Creation & Editing Create, shoot, and edit short-form video content for TikTok, Instagram, and YouTube Comfortable being on camera Produce both organic content and performance-driven creative for paid ads Develop multiple variations of content (hooks, formats, edits) to support testing and optimization Add captions, graphics, and platform-native elements to maximize engagement Social Media Execution Own day-to-day posting across social platforms, ensuring consistency and quality Write clear, engaging captions and on-screen copy aligned with brand voice M

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