Mid-SeniorDesigner(AICreatives&Animation)

**This role is for one of the Weekday's clients** **Salary range: Rs 600000 - Rs 720000 (ie INR 6-7.2 LPA)** Experience: 3+ yrs Location: Remote (India) Job Type: full-time We are looking for a creative and detail-oriented Mid-Senior Designer to contribute to a fast-paced FMCG-focused project, creating visually compelling digital content and campaign assets. This role is ideal for someone who combines strong design fundamentals with modern AI-powered creative workflows and motion design expertise. You will be responsible for developing high-quality visual content that enhances brand storytelling, drives engagement, and supports marketing objectives across digital platforms. The ideal candidate has experience working on consumer-facing brands, understands contemporary design trends, and can effectively leverage AI tools to accelerate creative production while maintaining exceptional quality standards. This is a highly collaborative role requiring the ability to transform creative concepts into impactful visual experiences within tight timelines and dynamic project environments **Requirements** ### Key Responsibilities * Create engaging visual assets for digital marketing campaigns, social media platforms, and brand communication initiatives. * Develop high-quality motion graphics, animations, and dynamic content that enhance audience engagement. * Utilize AI-powered creative tools to accelerate ideation, design production, content generation, and creative experimentation. * Design campaign creatives that align with brand guidelines and marketing objectives. * Collaborate with marketing, content, and creative stakeholders to translate briefs into impactful visual solutions. * Produce visually compelling assets optimized for digital-first consumer engagement. * Create multiple creative variations for campaigns while maintaining consistency across brand touchpoints. * Stay updated on emerging design trends, AI-driven creative technologies, and motion design best practic