Canva
Computer Software
MexicoProductLocalisationLead
Neural analysis suggests this role is
optimal for mid candidates.
“Mexico Product Localisation Lead at Canva. Skills: Localisation strategy, Product localisation, User experience, Market insights. Own localisation strategy for Mexico. Identify opportunities to improve cultural relevance”
Industry & Context.
Data-driven decision making
What They're Looking For.
Must Have
Experience in localisation, Experience in internationalisation, Experience in growth roles, Experience in product roles, Experience in brand roles, Experience in marketing roles, Deep understanding of Mexican culture, Deep understanding of digital behaviours, Fluent in Spanish, Fluent in English, Exceptional written communication skills, Exceptional verbal communication skills
Nice to Have
Experience working across LATAM Spanish-speaking markets, Experience within SaaS companies, Experience within product-led technology companies
What You'll Do.
Own localisation strategy for Mexico
Identify opportunities to improve cultural relevance
Identify opportunities to improve clarity
Identify opportunities to improve tone
Identify opportunities to improve user experience
Partner with local teams
Partner with regional teams
Contribute localisation insights
Influence market-specific priorities
Influence roadmap decisions
Analyze user behaviour
Analyze activation funnels
Analyze subscription funnels
Uncover growth opportunities
Uncover localisation improvements
Provide cultural insights
Provide strategic guidance
Ensure experiences resonate authentically
Collaborate with external partners
Collaborate with linguists
Collaborate with translators
Deliver high-quality es-MX experiences
Identify opportunities to scale localisation learnings
Preserve local authenticity
Preserve local nuance
Act as voice of Mexican users
Champion culturally relevant experiences
How You'll Work.
Team & Collaboration
Cross-functional teams; Global marketing teams; Content teams; Localisation group; International Supergroup
Communication Scope
Written communication; Verbal communication
Process & Methodology
Roadmap decisions
Full Job Description
Hey, hello, hiya, g'day, mabuhay, kia ora, 你好, hallo, vítejte! Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point. Where and how you can work Our headquarters is in sunny Sydney, Australia, but our team spans the globe. While we support flexible, remote-friendly ways of working, for this role, we’re focusing on Mexico City, Mexico, so we can best support our teams and keep collaboration flowing. What you’d be doing in this role As Canva scales change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve. At the moment, this role is focused on: * Owning Canva’s localisation strategy for Mexico, identifying opportunities to improve cultural relevance, clarity, tone, and overall user experience. * Partnering closely with local and regional teams on product growth initiatives, contributing localisation insights that influence market-specific priorities and roadmap decisions. * Analysing user behaviour, activation, and subscription funnels to uncover opportunities for growth and localisation improvements. * Providing cultural insights and strategic guidance to global marketing, content, and cross-functional teams to ensure experiences resonate authentically with Mexican users. * Collaborating with external localisation partners, linguists, and translators to deliver high-quality es-MX experiences across all touchpoints. * Identifying opportunities to scale localisation learnings across Latin American Spanish-speaking markets while preserving local authenticity and nuance. * Acting as the voice of Mexican users internally, championing culturally relevant experiences that help Canva become one of the most loved brands in Mexico. You’re probably a match if * You have strong experience in localisation, internationalis
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