Company
MedicalContentOperationManager医学内容运营经理
“Medical Content Operation Manager 医学内容运营经理. Skills: Content Operation, Content Production, Content Strategy. Manage online content production and operation. Create exceptional content experiences”
What You'll Achieve.
creating exceptional content experiences; drive customer acquisition
Industry & Context.
analytical and strategic skills
What They're Looking For.
Must Have
At least 5 years of experience writing/editorial position or similar roles within online medical media, Exceptional writing & editing skills, experience with multiple content formats and digital tools to facilitate efficient content production, analysis, and management, Deep understanding of content reader’s behavior insights & needs, Demonstrated experience in developing high-quality content, Great attention to detail, ability to work within tight deadlines, Foundational knowledge of content SEO principles, Acts decisively in complex and fast-moving environment, Medical or pharmacy-related professional background
Nice to Have
Experience in the pharmaceutical industry is a huge plus, Master’s Degree preferred, portfolio of published content, intended to drive customer acquisition, Have esthetics taste and ability to understand the products / Therapeutic Area position and creative vision, Experience in at-scale production preferred
What You'll Do.
Manage online content production and operation
Create exceptional content experiences
Develop HCP-facing online content plan
Develop patient-facing online content plan
Understand reader insights and adjust content plan
Lead and manage agencies and editors
Establish end-to-end process of content production
Build a built-in quality control system
Monitor and plan relevant content
Participate in content operation strategies
Explore innovative content production models
Make sure content production activities comply with standards
How You'll Work.
Team & Collaboration
Coordination and partnership within Customer Innovation; Coordination with Business Units; Coordination with Medical Affairs; Coordination with Medical Information; Coordination with Channel Enablement Team; Coordination with Digital; Coordination with Compliance; Work closely within Innovation Center with BU Digital Leads; Work closely within Innovation Center with Patient Leads; Work closely within Innovation Center with MKT; Engage with key stakeholders
Communication Scope
Excellent oral and written communications capabilities; presentation skills; communication skills
Process & Methodology
Manage agencies and editors, unify content from various contributors, ensure deliverables are on time, ensure deliverables are within budget, manage the key points of content production
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