Saatva
Home Furnishings
MediaStrategy&MeasurementManager
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“Media Strategy & Measurement Manager at Saatva. Skills: Media strategy, Media measurement, Quantitative analysis. Monitor excess share of voice. Develop geo-level investment recommendations”
What You'll Achieve.
Build framework for evaluating media investments; Improve understanding of brand media and demand; Guide geo-specific media investments
Industry & Context.
Data-informed decision-making
Work authorization required
What They're Looking For.
Must Have
4+ years experience media planning, 4+ years experience media strategy, 4+ years experience marketing analytics, Proven experience building linear TV plans, Proven experience building streaming/CTV plans, Proven experience building audio channel plans, Proven experience executing linear TV plans, Proven experience executing streaming/CTV plans, Proven experience executing audio channel plans, Experience planning high-AOV products, Experience planning high-consideration products, Analytical skills with hands-on MMM familiarity, Analytical skills with hands-on incrementality testing familiarity, Analytical skills with hands-on geo-level modeling familiarity, Analytical skills with hands-on ESOV tracking familiarity, Analytical skills with hands-on ESOV analysis familiarity, Bachelor’s degree in related field
Nice to Have
Experience in Retail/DTC hybrid environment, Experience for digitally native brand, Experience transitioned into omnichannel retail, Familiarity with podcast measurement, Familiarity with audience segmentation, Familiarity with mid-funnel creative strategy
What You'll Do.
Monitor excess share of voice
Develop geo-level investment recommendations
Identify key Category Entry Points
Prioritize key Category Entry Points
Leverage research to understand CEPs
Build triangulation framework
Assess media effectiveness
Partner to refine media impact evaluation
Strengthen MMM inputs
Translate MMM outputs into guidance
Collaborate with Retail
Align media investment with openings
Support market expansion
Mentor marketing teammates
Elevate media literacy
Evolve omnichannel media strategy
How You'll Work.
Team & Collaboration
Partner with Director of Paid Media; Collaborate with Retail; Mentor marketing teammates; Work with Performance Marketing team
Full Job Description
Who We Are Saatva is the original direct-to-consumer mattress and home furnishings company, dedicated to providing healthy and restorative sleep. As the largest online luxury mattress brand, we are expanding our physical presence with Viewing Rooms in key markets nationwide. Our rapid growth is driven by a people-first culture that values curiosity, collaboration, and data-informed decision-making. Saatva has been recognized on the Inc. 5000 list of America's Fastest-Growing Private Companies for seven consecutive years, certified as a Great Place to Work, and listed among Fortune Magazine's Best Workplaces in Retail and Best Workplaces in New York. Role Description Saatva is seeking a strategic and mathematically-minded Media Strategy & Measurement Manager to help shape our upper-funnel media investment across linear TV, streaming, sponsorships, audio, and emerging channels. This role will partner closely with the Director of Paid Media to guide how Saatva invests in brand-building media, ensuring our investments build mental availability while generating measurable demand across markets. The role will also help build the measurement frameworks that allow Saatva to understand how upper-funnel media contributes to growth as we expand our omni-channel presence. What You'll Do Upper Funnel Media Strategy Monitor excess share of voice (ESOV) across TV, audio, and other brand channels to inform media investment decisions. Develop geo-level investment recommendations based on Viewing Room presence, competitive intensity, and market demand. Identify and prioritize key Category Entry Points (moments when consumers begin thinking about purchasing a mattress) such as moving, buying a home, or starting a family. Leverage internal and external research to understand where and how these CEPs occur across audiences and markets. Measurement & Media Effectiveness Build a triangulation framework that brings together media delivery data, branded search trends, MMM outputs, and marke
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