Real Chemistry
healthcare
MediaPlanner
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“Media Planner at Real Chemistry. Skills: media planning, digital media planning, advertising, health and wellness industry. Develop and execute media plans (including but not limited to video, social, display, audio, email, print, out of home). Draft and issue RFPs to partners”
What You'll Achieve.
achieve brand goals; maximize campaign performance
Industry & Context.
data analysis and insight development; recommend strategic and tactical changes to maximize campaign performance
What They're Looking For.
Must Have
Minimum one year of digital media planning experience required, knowledge of activating digital media campaigns (e. g. , trafficking, optimizations, pacing, building media plans, and billing), Experience drafting and issuing RFPs, leading Q
Nice to Have
BSA Marketing/Advertising concentration preferred
What You'll Do.
Develop and execute media plans (including but not limited to video
Draft and issue RFPs to partners
lead vendor Q liaise with creative agency as needed
and traffic campaigns
Deliver on reporting needs
including but not limited to data compilation and QA and data analysis and insight development
Optimize media placements – recommend strategic and tactical changes to maximize campaign performance
Manage media budgets including client and publisher invoicing
monthly and annual billing reconciliation
and building campaigns in Mediaocean/Prisma
Develop POVs on emerging media opportunities and trends
Maintain media publisher relationships and seek out new media opportunities
Research and compile competitive and media landscape data
Train Assistant Media Planners
How You'll Work.
Team & Collaboration
work directly with department staff; Collaboration with other departments within GTO; key external partners; liaise with creative agency as needed; collaboration in person
Full Job Description
At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries. Our #LifeatRealChem culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities. Discover your purpose. Embrace innovation. Experience #LifeatRealChem. Overview Real Chemistry is looking for a Media Planner to join our growing team! The Media Planner will operate as the primary planner across several brands and will work directly with department staff to develop innovative media campaigns that make an impact and achieve brand goals. This role involves collaboration with other departments within GTO as well as key external partners. This is a hybrid role, based in any of our US offices—including San Francisco, New York City, Boston, Chicago, Carmel, or Lambertville—or remotely within the US, depending on team and business needs. Responsibilities • Develop and execute media plans (including but not limited to video, social, display, audio, email, print, out of home) • Draft and issue RFPs to partners • Vet vendor proposals, lead vendor Q liaise with creative agency as needed • Code (UTMs), upload, and traffic campaigns • Deliver on reporting needs, including but not limited to data compilation and QA and data analysis and insight development • Optimize media placements – recommend strategic and tactical changes to max
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