Icf
MediaPlanner
Neural analysis suggests this role is
optimal for Mid candidates.
“Media Planner at Icf. Skills: Media planning, Campaign management, Data analysis. Design integrated media plans. Develop integrated media plans”
Industry & Context.
Problem-solving mindset
Right to work in Spain, Physically located in Spain
What They're Looking For.
Must Have
Minimum 5 years experience, Experience in media planning, Experience managing multi-channel campaigns, Experience managing multi-country campaigns, Ability to work with media buying agencies, Coordinate implementation at scale, Advanced numerical skills, Advanced analytical skills, Ability to manage large datasets, Ability to extract meaningful insights, Expertise in data collection, Expertise in data analysis, Expertise in data visualisation, High level of organisation, Ability to manage multiple workflows, Ability to manage deadlines, Understanding of digital media ecosystems, Understanding of offline media ecosystems, Excellent communication skills in English, Ability to translate complex data, Ability to translate media concepts, Ability to make actionable recommendations, Problem-solving mindset, Ability to adapt in fast-paced environments, Ability to adapt in high-demand environments, Legal right to work in Spain, Physically located in Spain
Nice to Have
Experience in institutional communication, Experience in EU communication
What You'll Do.
Design integrated media plans
Develop integrated media plans
Manage media campaigns lifecycle
Coordinate implementation
Coordinate with media buying agencies
Oversee multi-country campaigns
Ensure localisation accuracy
Structure campaign assets
Manage campaign assets
Ensure timely delivery
Ensure accurate delivery
Validate delivery schedules
Validate implementation details
Track campaign performance
Develop reporting frameworks
Maintain reporting frameworks
Ensure coordination between internal teams
Ensure coordination with external stakeholders
Maintain high standards of organisation
Maintain documentation standards
Maintain process management standards
Contribute to proposals
Contribute to tenders
Support development of methodologies
Support development of media plans
How You'll Work.
Team & Collaboration
Internal teams; External stakeholders; Media buying agencies; Account teams; Creative teams; Strategy teams
Communication Scope
Clear briefings; Actionable recommendations
Process & Methodology
Process management
Full Job Description
At **ICF Next** , we believe great impact starts with great people. You’ll join a diverse, multidisciplinary team working at the intersection of **strategy, creativity, and public impact** , delivering meaningful projects for EU institutions and public‑interest organisations. In a collaborative environment that values curiosity, initiative, and ownership, you’ll help shape policies, narratives, and campaigns that truly matter across Europe. The Media Planner plays a central role in the design, coordination, and delivery of multi-country, multi-channel media campaigns within the Media Department. This role combines strategic media planning, operational coordination with external media buying agencies, and data-driven performance monitoring to ensure high-quality, consistent, and impactful campaign delivery. * Designs and develops integrated media plans across digital and offline channels, aligned with client objectives, target audiences, and budget frameworks. * Manages the full lifecycle of media campaigns, including planning, phasing, implementation coordination, optimisation, and reporting. * Coordinates closely with external media buying agencies, ensuring clear briefings, accurate delivery of assets, and alignment on timelines and KPIs. * Oversees complex, multi-country campaigns, ensuring consistency, localisation accuracy, and compliance with EU institutional requirements. * Structures and manages large volumes of campaign assets and materials, ensuring timely and accurate delivery to media buying partners. * Validates media plans, delivery schedules, and implementation details provided by external partners to ensure quality and accuracy. * Tracks campaign performance across channels, consolidating data from multiple sources into clear and actionable insights. * Develops and maintains robust reporting frameworks, including dashboards and visualisations for internal and client-facing use. * Ensures strong coordination between internal teams (account, creative,
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